Advertising Account Manager

Government of Canada - Western; Vancouver; Hybrid; CAD 60,000 - 80,000; Full time

Job summary

A government organization in Canada is seeking a communications specialist to develop and evaluate communication strategies, oversee the preparation of public written materials, and support various marketing initiatives. Candidates should have a Bachelor's degree, over 5 years of experience in the field, and relevant certifications like Bing Ads Accreditation and Google AdWords Certification. This hybrid role requires proficiency in MS Office and digital media knowledge, while offering benefits such as health care and wellness programs.

Benefits

Dental plan

Health care plan

Vision care benefits

Wellness program

Qualifications

• 5+ years of experience in communications or marketing.
• Bing Ads Accreditation and Google AdWords Certification required.
• Knowledge of digital media and marketing strategies.

Responsibilities

• Develop communication strategies for various campaigns.
• Evaluate and improve communication strategies and programs.
• Prepare public written material including reports and content.

Skills

Communication strategies

Analytical skills

Digital media

Brand management

Education

Bachelor's degree

Tools

MS Office

MS Excel

Electronic mail

Job description

Overview Languages

English

Education

• Bachelor's degree

Experience

5 years or more

Hybrid

Work must be completed both in person and remotely.

Responsibilities Tasks

• Develop communication strategies
• Evaluate communication strategies and programs
• Oversee the preparation of public written material
• Prepare written material such as reports, briefs, website content
• Perform administrative tasks
• Plan development projects
• Advise clients on advertising or sales promotion strategies
• Answer written and oral inquiries
• Co-ordinate special publicity events and promotions
• Gather, research and prepare communications material
• Prepare and/or deliver educational, publicity and information programs, materials and sessions
• Conduct analytical marketing studies
• Design market research questionnaires
• Develop portfolio of marketing materials
• Design, conduct and analyze quantitative and qualitative research projects
• Conduct online marketing, E-commerce and Website promotions
• Develop marketing strategies
• Maintain and manage digital database
• Consult with clients after sale to provide ongoing support

Credentials Certificates, licences, memberships, and courses

• Bing Ads Accreditation
• Google AdWords Certification

Experience and specialization Computer and technology knowledge

• MS Office
• MS Excel
• Electronic mail

Area of specialization

• Communications
• Brand management
• Digital media
• Strategy

Benefits Health benefits

• Dental plan
• Health care plan
• Vision care benefits

Other benefits

• Wellness program