Account Strategist

Vendasta Technologies; Saskatoon; On-site; CAD 50,000 - 70,000; Full time

Job summary

Vendasta Technologies is seeking an Account Strategist to create impactful digital ad campaigns that enhance client success. In this role, you will manage campaigns across major platforms, utilize AI insights for optimization, and ensure client satisfaction through strategic performance analysis. Ideal candidates should have 1–3 years of digital marketing experience, strong analytical skills, and relevant education. The position offers competitive health benefits and a vibrant work environment focused on growth and innovation.

Benefits

Competitive health benefits

Flex time

Annual work-from-anywhere options

Employee Options Program

Education reimbursement

Qualifications

• 1–3 years of experience in digital marketing, paid media, or campaign strategy.
• Strong understanding of campaign setup, keyword research, and data analysis.
• Certifications in Google Ads or Meta Ads preferred.

Responsibilities

• Manage a portfolio of advertising accounts with performance-driven strategies.
• Develop, execute, and optimize paid media campaigns across platforms.
• Monitor and analyze campaign performance, implementing optimizations.

Skills

Digital marketing

Campaign strategy

Analytics tools

Client communication

Optimization tactics

Education

Bachelor’s degree in Marketing, Communications, or Advertising

Tools

Google Analytics

Looker Studio

MatchCraft

Job description

Account Strategist
Saskatoon, SK

Are you energized by creating high-performing digital ad campaigns that deliver measurable results? Does blending strategic thinking with AI-powered insights get you up in the morning? We are looking for an Account Strategist who is passionate about driving client success, optimizing campaigns, and helping businesses grow through data-informed media execution.

About the Job

As an Account Strategist in our AI Managed Professional Services – Technical Account Management team, you will manage a portfolio of advertising accounts and deliver performance-driven strategies using best-in-class tools and AI-enhanced recommendations. You’ll develop, execute, and optimize campaigns across major platforms like Google and Meta, ensuring client goals are met or exceeded. Working closely with cross-functional teams, you’ll contribute to strategic planning, performance monitoring, and process improvements while leveraging AI workflows to drive efficiency and innovation.

Your Impact

As an Account Strategist, you’ll work with Technical Account Managers, Product, and Fulfillment teams to:

• Develop, execute, and manage tailored paid media strategies across platforms using Vendasta and MatchCraft tools
• Monitor and analyze campaign performance, implementing optimizations based on KPIs (CTR, CPA, ROAS) and AI-generated insights
• Maintain proactive client communication, presenting results and recommendations in a clear, actionable way
  

What You Bring to the Table

You have 1–3 years of experience in digital marketing, paid media, or campaign strategy (agency or in-house), with a strong understanding of campaign setup, keyword research, and optimization tactics. You’re comfortable using analytics tools like Google Analytics, Looker Studio, or platform-native dashboards, and you can translate data into meaningful insights for clients. You communicate effectively, manage multiple priorities in a fast-paced environment, and are eager to leverage AI tools to enhance creative, reporting, and optimization workflows.

Preferred assets include familiarity with AI marketing tools (e.g., ChatGPT, Gemini, Phrasee) and certifications in Google Ads or Meta Ads. A bachelor’s degree in Marketing, Communications, Advertising, or a related field is also considered an asset.

About Vendasta

We’re on a mission to build the most trusted AI-powered platform for small businesses and the partners who support them. At Vendasta, you’ll be part of something ambitious: helping bring AI transformation to local businesses at scale. As a team member, you’ll enjoy:

• Competitive health benefits, flex time, and annual work-from-anywhere options
• Equity opportunities and a chance to directly shape our AI future
• A vibrant workplace culture that embraces experimentation, thought leadership, and continuous learning
• A place where building AI isn’t just a buzzword, it’s the core of everything we do

Perks

Join the Vendasta team, where your well-being and growth come first. Step into a workplace that blends competitive health benefits with true flexibility, including flex time and an annual work-from-anywhere policy. Take ownership of your future with our Employee Options Program, and enjoy the little things, like daily snacks, a vibrant cafeteria, and catered Friday lunches at our offices.Invest in your growth through education reimbursement, in-house learning opportunities, and a suite of leadership development programs. We’re driven by our values; Drive, Innovation, Respect, and Agility, and it shows in everything we do. Give back through community initiatives and volunteer opportunities, and build more than just a career, build a life you love. At Vendasta, you’ll find the support, the challenge, and the culture to thrive. Discover your potential. Make an impact. Grow with us.

Help us lead the AI revolution from right here in Saskatoon.