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Marketing Executive (Social Media) - Events & Exhibitions
Job summary
A talent acquisition firm in Sharjah is seeking a Social Media Marketing Executive to enhance brand visibility and engagement. The ideal candidate should have a bachelor's degree, 2–4 years of experience in social media marketing, and excellent bilingual communication skills. This role involves creating content, managing campaigns, and analyzing performance metrics across various digital platforms.
Qualifications
- 2–4 years of experience in social media marketing within events or exhibitions.
- Strong understanding of analytics and paid campaigns.
- Excellent communication skills in Arabic and English.
Responsibilities
- Manage and execute social media strategy for brand visibility.
- Plan, create, and publish content on various platforms.
- Track and report performance metrics.
Skills
Education
The Social Media Marketing Executive will be responsible for managing and executing organization’s social media strategy to enhance brand visibility, audience engagement, and online presence across all digital platforms. The ideal candidate is creative, bilingual, and passionate about events, exhibitions, and content that resonates with both local and international audiences.
- Plan, create, and publish engaging content across all social media platforms (Instagram, Facebook, X, LinkedIn, TikTok).
- Develop creative campaigns aligned with exhibition and event calendars.
- Manage content calendars, community engagement, and influencer collaborations.
- Monitor social media trends and competitor activity to optimize performance.
- Coordinate with the marketing and design teams to ensure brand consistency.
- Track performance metrics (engagement rate, reach, followers, conversions) and report insights.
- Support on-ground event coverage through live posts, stories, and reels.
- Bachelor’s degree in Marketing, Communications, or related field.
- 2–4 years of experience in social media marketing within events, exhibitions, or entertainment.
- Excellent Arabic and English communication skills (verbal and written).
- Strong understanding of social media analytics and paid campaign basics.
- Creative mindset with strong visual storytelling ability.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.