Territory Development Executive

Agthia Group PJSC; Ras Al Khaimah; On-site; AED 80,000 - 100,000; Full time

Job summary

A leading Food & Beverage company in the UAE is looking for a Territory Development Executive to develop and grow an assigned territory. Responsibilities include achieving sales objectives, identifying new business opportunities, and fostering strong customer relationships. Candidates should have 3 to 5 years of sales experience in the FMCG industry and possess excellent communication and negotiation skills. This role offers opportunities to grow within the company.

Benefits

Competitive benefits package

Opportunities for advancement

Focus on continuous learning and development

Qualifications

• 3 to 5 years of frontline sales experience in FMCG, preferably in Traditional Trade (TT) or General Trade (GT).
• Strong understanding of FMCG products and services.
• Knowledge of pricing strategies.

Responsibilities

• Develop and grow the assigned territory to achieve sales objectives.
• Identify and acquire new outlets while retaining existing customers.
• Negotiate and sign Business Development Agreements with potential customers.

Skills

Excellent communication skills (verbal and written)

Strong selling and negotiation abilities

Customer-oriented

Ability to perform under pressure

Positive attitude

Willingness to work extended hours

Education

High School Diploma (bachelor’s degree is a plus)

Job description

Position

Territory Development Executive.

Location

Ras Al Khaima

What Will Your Day Look Like?

The Territory Development Executive will be responsible for developing and growing an assigned territory to achieve sales objectives by brand, category, and sub-channel. This will be accomplished through close collaboration with customers, sales team members (ASMs, Sales Executives, Merchandisers), and other internal departments.

How Will You Make an Impact?

• Achieve assigned sales objectives and targets in terms of volume, value, distribution, and execution, by brand, category, and sub-channel.
• Develop and grow the business by identifying and acquiring new outlets while retaining and nurturing existing customers.
• Accompany Sales Executives in the field to assess market potential and opportunities and provide insights and recommendations to management.
• Negotiate and sign Business Development Agreements (BDAs), including Long‑Term and Short‑Term Agreements, with potential customers to drive growth.
• Ensure optimal placement of company assets (e.g., chillers, stands, pallets, brand/category‑specific displays) in prime locations within outlets to enhance visibility and boost sales.
• Provide timely and accurate feedback on customer behavior, market trends, competitor activity, and product performance within the territory to support informed decision‑making and future planning.
• Build and maintain strong relationships with customers to ensure loyalty and continued business development.
• Adhere to daily operational procedures and administrative requirements to ensure smooth and efficient sales operations.
• Demonstrate and act in accordance with Agthia’s core values in all business activities.
• Take full responsibility for the proper use and maintenance of company assets, including vehicles, mobile devices, and in‑store equipment.
• Foster a collaborative and respectful team environment by supporting peers and promoting a “succeed together” mindset.

What Would Make You Successful?

Minimum Qualifications

• High School Diploma (bachelor’s degree is a plus).

Minimum Experience

• 3 to 5 years of frontline sales experience in the FMCG industry, preferably in Traditional Trade (TT) or General Trade (GT).

Functional Knowledge

• Strong understanding of FMCG products and services.
• Knowledge of pricing strategies.
• Familiarity with regional geography and customer landscape.
• Understanding of sales processes, controls, and compliance.

Job‑Specific Skills

• Excellent communication skills (verbal and written).
• Strong selling and negotiation abilities.
• Prior UAE market experience is preferred.
• Positive attitude and professional demeanor.
• Customer‑oriented, service‑mindful, and able to perform under pressure.
• Willingness to work extended hours as required.

Grow with Agthia – For the Better

Agthia Group is one of the region’s leading Food & Beverage companies, with a growing international footprint. We are a publicly listed company on the Abu Dhabi Securities Exchange (ADX) and part of ADQ, one of region’s largest holding companies.

Rooted in Abu Dhabi since 1978, we've grown into a global presence, operating in countries including the UAE, Saudi Arabia, Kuwait, Oman, Egypt, Turkey, and Jordan. We’ve built a diverse portfolio of over 35 market‑leading brands across Water & Food, Snacking, Protein & Frozen, and Agri‑Business – touching the lives of millions of consumers in more than 65 global markets. With sustainability at the core of our innovations, we’ve pioneered several world‑first products, setting new benchmarks in the industry and meeting the evolving needs of communities worldwide.

Over 12,000 people from more than 67 nationalities are at the heart of shaping our purpose‑driven future, supported by an agile environment which encourages collaboration, creativity, and the freedom to make a real difference. With a competitive benefits package, genuine opportunities to advance, and a focus on continuous learning and development, we’re committed to supporting your growth as we work together to deliver excellence “For the Better.”

Join us and be part of a team that's not just shaping the future of food and beverage but also making a meaningful impact on the world. Together, let's grow 'For the Better.'