Senior Performance Marketing Specialist: App Campaigns

Delivery Hero; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading food delivery service in Dubai is seeking a Performance Marketing Specialist to optimize App Campaigns and collaborate with regional teams. The role requires a strong background in Google Ads and performance marketing strategies, with a bachelor's degree preferred. Candidates should have at least 3 years of experience, particularly with Mobile Measurement Partners, to drive user acquisition and retention effectively.

Qualifications

• Minimum of 3 years of hands-on experience with Google Ads.
• Strong foundation in performance marketing strategies.
• Proven experience working with Mobile Measurement Partners.

Responsibilities

• Creating, developing and optimizing Google Ads and Apple Search Ads campaigns.
• Owning the Google Ads and Apple Search Ads channels end-to-end.
• Supporting the Ad Operations team in daily business execution.
• Working closely with regional specialists and local MENA marketing teams.
• Managing and optimizing product feeds for dynamic ads.
• Designing and executing incrementality tests across campaigns.
• Ensuring accurate tracking and attribution.
• Analyzing campaign performance and delivering actionable insights.

Skills

Google Ads

Performance Marketing

Campaign Optimization

Data Analysis

Mobile Measurement Partners

Education

Bachelor's degree in Marketing, Computer Science, Business or related field

Job description

A leading food delivery service in Dubai is seeking a Performance Marketing Specialist to optimize App Campaigns and collaborate with regional teams. The role requires a strong background in Google Ads and performance marketing strategies, with a bachelor's degree preferred. Candidates should have at least 3 years of experience, particularly with Mobile Measurement Partners, to drive user acquisition and retention effectively.