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A leading technology company is seeking a MENA Ads Growth Strategy Lead for a 6-month contract in Dubai. The role involves driving advertiser growth in the MENA region through business development strategies, managing partnerships, and leading engagement initiatives. The ideal candidate has a strong background in growth consulting, proven data-driven decision-making skills, and is fluent in Arabic.
Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves live in the moment learn about the world and have fun together. The Company's three core products are Snapchat a visual messaging app that enhances your relationships with friends family and the world; Lens Studio an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses Spectacles.
We are looking for a MENA Ads Growth Strategy Lead (Contract) to join Snap Inc. for a 6-month engagement. This role will focus on driving advertiser growth in the MENA region by shaping business development strategies enabling sales teams and executing go-to-market programs that deliver meaningful results for small and medium advertisers.
Partner with the MENA BD team to define quarterly growth priorities address client needs and identify market opportunities.
Drive advertiser acquisition activation and retention strategies for both new and existing clients.
Develop localized BD and sales enablement materials (decks one-pagers case studies playbooks) in collaboration with the Content team.
Adapt global growth strategies into MENA-specific narratives for prospects and clients.
Plan and execute offline and online events (e.g. seasonal activations vertical workshops deep-dives) to engage BD prospects and clients.
Collaborate with Marketing and BD teams to maximize impact during key seasonal moments (e.g. Ramadan Back to School).
Manage partnerships with regional stakeholders to design and launch joint go-to-market initiatives.
Support affiliate marketing programs to scale acquisition among small and medium advertisers.
Serve as a bridge between MENA BD teams and global cross-functional stakeholders to ensure local priorities are represented.
Streamline execution with global teams by managing requests driving alignment and ensuring timely delivery.
Experience developing growing and sun-setting growth programs especially into SMB or high-growth consumer areas.
Proven track record in driving programs that are multi-geography and complex in nature.
High comfort with and passion for data driven decision making.
Experience simplifying complexity and effectively communicating with business and technical executives as well as external stakeholders.
Self-starter with strong collaboration skills and ability to multitask.
Ability to adapt to changing priorities and is comfortable with ambiguity.
Experience or familiarity in working with the media or digital advertising industry.
Ability to influence and drive change among partner teams and leadership in service of building new approaches and shifting the daily behaviors of a team.
Proficiency in presentation skills and comfort presenting to and communicating with senior leadership.
Experience leading cross-functional teams to launch new programs and drive results in a rigorous KPI-driven setting.
Proven track record in problem solving analytical thinking and driving strategies that are data-driven and people-informed.
BS/BA degree or equivalent years of experience.
8 years experience in growth consulting corporate strategy or marketing.
Arabic is a must given Arabic content the talent would be working with throughout the region.
Experience launching maintaining and sun-setting scaled growth initiatives.
Passion for structured problem solving developing / testing hypotheses and modeling.
Passion for change Snapchat and creativity!
If you have a disability or special need that requires accommodation please dont be shy and provide us some information.
At Snap Inc. we believe that being together in person helps us build our culture faster reinforce our values and serve our community customers and partners better through dynamic collaboration. To reflect this we practice a default together approach and expect our team members to work in an office 4 days per week.
At Snap we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer and committed to providing employment opportunities regardless of race religious creed color national origin ancestry physical disability mental disability medical condition genetic information marital status sex gender gender identity gender expression pregnancy childbirth and breastfeeding age sexual orientation military or veteran status or any other protected classification in accordance with applicable federal state and local laws. EOE including disability/vets.
Snap Inc. is its own community so weve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy on your own terms. Our benefits are built around your needs and include paid parental leave comprehensive medical coverage emotional and mental health support programs and compensation packages that let you share in Snaps long-term success!