Commercial Director

Laurenjose; Dubai; On-site; AED 200,000 - 300,000; Full time

Job summary

A leading global organization is seeking a Group Commercial Director to oversee the commercial strategy across multiple markets. This senior role involves responsibility for driving revenue growth, managing commercial operations valued at over USD 120M annually, and leading a team of more than 100 employees. The ideal candidate will have extensive experience in the tobacco industry and a proven track record in next-generation nicotine products. This position is critical for aligning with the company's strategic objectives and governance standards.

Qualifications

• 15–20 years of commercial leadership experience required.
• Mandatory background in the tobacco industry is essential.
• Experience in managing large teams and complex structures.

Responsibilities

• Drive the Group's commercial agenda across all markets.
• Ensure alignment with Group's strategy and growth ambitions.
• Oversee regional commercial leaders and operations.

Skills

Commercial leadership

Tobacco industry knowledge

Leadership of multi-country operations

Experience with next-generation nicotine products

Job description

Role Purpose

The Group Commercial Director is a senior executive leadership role responsible for owning and driving the Group’s full commercial agenda across all markets and channels. The role has end‑to‑end accountability for revenue growth, commercial strategy, market performance, pricing, route‑to‑market execution, and profitability across a multi‑market operation exceeding USD 120M in annual commercial operations and 100+ employees. The role oversees all regional commercial leaders and commercial operations, ensuring alignment with the Group’s strategy, governance standards, and growth ambitions. The position requires deep tobacco industry experience, with strong exposure to next‑generation nicotine products (NGPs), including ENDS, heated products, pouches, and emerging alternatives.

Reporting Line

Reports directly to the Chief Executive Officer (CEO) and is a core member of the Group Leadership Team.

Scope & Scale

• Geographic scope: UAE, KSA, Kuwait, Lebanon, Iraq, Egypt, Morocco, China (industrial projects), and other emerging markets
• Channels: Retail, Distribution, Travel Retail, E-commerce, B2B
• People leadership: 100+ employees through direct and indirect reporting lines
• Financial scope: USD 120M+ annual commercial operations

Experience

• Minimum 15–20 years of progressive commercial leadership experience
• Mandatory background in tobacco industry
• Strong exposure to next‑generation nicotine products (ENDS, heated tobacco, pouches)
• Proven leadership of multi‑country, multi‑channel commercial operations
• Experience managing large teams (100+ employees) and complex matrices