Brand Manager

Al Mawarid Trading Emirates; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading beauty and skincare company in Dubai is seeking a dynamic Brand Manager to drive brand growth and elevate consumer engagement. In this pivotal role, you will implement strategic marketing initiatives while managing supplier relationships and overseeing inventory. The ideal candidate should have 3–5 years of experience in brand management within the beauty or FMCG sector, showcasing strong analytical and communication skills.

Qualifications

• Minimum of 3–5 years in brand management, preferably in the beauty or skincare sector.
• Proven track record of driving sales growth and executing successful campaigns.
• Strong interpersonal skills for collaboration with teams and stakeholders.

Responsibilities

• Develop and execute comprehensive marketing plans.
• Maintain optimal stock levels and oversee product registration.
• Provide stakeholders with brand performance reports.
• Build strong relationships with suppliers and negotiate agreements.
• Set and achieve sales targets in coordination with suppliers.

Skills

Strategic market analysis

Results-oriented mindset

Creative marketing initiatives

Excellent communication skills

Job description

We are seeking a dynamic and results-driven Brand Manager to join our team in Dubai. In this pivotal role, you will drive brand growth, elevate consumer engagement, and implement strategic marketing initiatives across our product portfolio. The ideal candidate has a passion for beauty and skincare, a strategic mindset, and thrives in a fast-paced, collaborative environment. Join us in shaping the future of beauty and making a lasting impact on the industry.

Key Responsibilities

Marketing & Brand Strategy

• Develop and execute comprehensive marketing plans to achieve business objectives.
• Monitor competitors, pricing, and promotions to inform brand strategy and positioning.
• Negotiate and manage exclusive offers, gifts-with-purchase (GWP), and promotional activities.
• Ensure promotional initiatives maximize sales and ROI.
• Oversee POS materials, visual merchandising strategies, and planogram execution.
• Manage monthly, quarterly, and annual A&P budgets effectively.

Inventory & Stock Management

• Maintain optimal stock levels aligned with target markets and demand forecasts.
• Oversee product registration, pricing updates, and SKU creation.
• Negotiate product volumes, pricing, and delivery timelines with suppliers.
• Monitor inventory, manage ageing stock, and implement sell‑through strategies.

Communication & Reporting

• Provide stakeholders with clear, professional brand performance reports and presentations.
• Plan, execute, and evaluate media campaigns aligned with marketing objectives.
• Liaise with media agencies, suppliers, and internal teams to ensure consistent brand messaging.

Supplier & Vendor Management

• Build and maintain strong relationships with suppliers and negotiate agreements.
• Source product catalogs, POS materials, testers, and samples to support brand initiatives.
• Share insights and market feedback with suppliers to align with business objectives.

Sales & Performance

• Set, monitor, and achieve sales targets in coordination with suppliers and planners.
• Analyze financial reports and adjust buying and marketing strategies accordingly.

Team Leadership & Staff Development

• Train and support sales staff through regular store visits and knowledge-sharing sessions.
• Troubleshoot store and brand‑related issues to maintain performance standards.
• Manage recruitment, onboarding, and monitor staff performance.

Other Responsibilities

• Maintain historical records of brand activities.
• Follow up on outstanding payments and ensure timely collections.

Ideal Candidate

• Experienced: Minimum of 3–5 years in brand management, preferably in the beauty, skincare, or FMCG sector.
• Strategic Thinker: Able to analyze market trends, competitor activity, and consumer insights to make informed decisions.
• Results‑Oriented: Proven track record of driving sales growth, executing successful campaigns, and achieving KPIs.
• Creative & Innovative: Brings fresh ideas for marketing initiatives, product launches, and promotional activities.
• Excellent Communicator: Strong interpersonal and presentation skills, capable of collaborating with internal teams, suppliers, and stakeholders.
• Organized & Detail‑Oriented: Skilled at managing multiple projects, budgets, and timelines efficiently.
• Leadership Skills: Able to train, motivate, and manage teams to achieve brand objectives.
• Passionate about Beauty & Skincare: Genuine interest in the industry and understanding of consumer behavior in this sector.
• Adaptable & Proactive: Thrives in a fast‑paced, dynamic environment and can respond quickly to market changes.