Area Sales Lead - Dubai

Arla Foods UAE, Oman & Qatar; Dubai; On-site; AED 100,000 - 120,000; Full time

Job summary

A leading dairy company seeks an experienced Area Sales Lead for the Dubai markets. Key responsibilities include managing a team of sales representatives, developing customer relationships, and implementing sales strategies. The ideal candidate has at least 4 years of FMCG sales experience and strong people management skills. This role is based in Sharjah and requires a UAE driving license.

Qualifications

• Minimum 4 years of sales experience in FMCG.
• Experience leading and motivating teams for 2–3 years.
• UAE driving license is required.

Responsibilities

• Lead a team of Sales Supervisors and Senior Sales Representatives.
• Manage accounts and plan routes and activities.
• Develop and maintain customer relationships.

Skills

Sales experience in FMCG

People management

Negotiation skills

Analytical skills

Understanding of sales markets

Job description

Overview

Location: Dubai, AE

At Arla, we do so much more than make some of the world’s favourite dairy products. We strive to make healthy taste delicious, mornings worth getting up for and family dinners unforgettable. Puck, Dano, Lurpak and Castello – names that are part of our presence in over 100 countries. With 1,300 employees in the Middle East and Africa and 19,000 globally, we continue to build on our 10bn Euros turnover as one of the world’s largest dairy companies.

Are you ready to apply customer, shopper and business insights to create competitive advantages and maximise profitability? If so, you could become our new Area Sales Lead for the Dubai markets. The role is based at our Sharjah office and reports to the Sales Director – UAE.

Responsibilities

• Directly lead a team of Sales Supervisors and Senior Sales Representatives; organize, supervise and coach the team to ensure targets are consistently met.
• Manage accounts within the assigned area; plan routes and daily activities.
• Develop and maintain customer relationships; propose and initiate listings, BDA and display agreements with customers; develop and implement the yearly sales strategy with the customer.
• Conduct periodic sales meetings internally and externally; analyze sales data and report findings to superiors; maintain client information and forecast future trends.
• Ensure promotion plans are communicated to customers and sales staff and correctly implemented; improve product visibility.
• Responsible for collections in the area/account.
• Responsible for all company assets in the area/account.
• Control market return within the agreed limit.

Ideal Candidate

• Sales experience of at least 4 years within FMCG in modern trade.
• People management experience of 2–3 years.
• Ability to motivate and lead others; capable of managing a diversified team.
• Expertise in understanding sales markets and trends; strong analytical skills and aptitude for figures.
• Excellent negotiator; willingness to take calculated risks.
• UAE driving license.

About Arla and Our Values

Arla is a global leader in the dairy industry, committed to high-quality products, sustainability and innovation. We are devoted to creating a workplace where everyone feels valued and empowered to bring their authentic selves to work. Diversity and collaboration are key to our success.

We strive to make healthy dairy nutrition and good food habits accessible to all, and we aim to unleash the full potential in every teammate while steering the dairy industry toward a sustainable future.

Ref.: 101689