Marketing Manager

Momentum Health; Centurion; On-site; ZAR 600 000 - 800 000; Full time

Job summary

A leading financial services group seeks a Marketing Manager for Momentum Multiply in Centurion. The role involves developing and implementing brand and marketing strategies that align with business objectives while managing public relations and stakeholder engagement. Candidates must possess a degree in Marketing or Communications and have 5-10 years of experience in financial services. The position emphasizes strategic thinking, brand reputation management, and operational efficiency within a vibrant work environment.

Qualifications

• Matric / Grade 12 is required.
• Minimum of 5-10 years’ experience in financial services.

Responsibilities

• Oversee brand management and ensure a positive image.
• Develop and manage marketing campaigns and measure results.
• Implement public relations strategies and manage media contacts.
• Liaise with stakeholders to optimize opportunities.
• Conceptualize and execute events and activations.
• Ensure operational efficiency and manage vendor relations.
• Lead through effective collaboration and continuous improvement.
• Provide strategic marketing management in alignment with objectives.
• Contribute to and manage the brand budget.
• Monitor marketing initiative effectiveness and report on ROI.
• Identify risk opportunities to enhance operational efficiency.

Skills

Brand management

Marketing campaign development

Public relations

Stakeholder engagement

Event management

Budget management

Education

Bachelor’s degree in Marketing or Communications

Job description

Introduction

Through our client-facing brands Momentum Group, with Multiply (wellness and rewards programme), and our other specialist brands, including Guardrisk and Eris Property Group, the group enables business and people from all walks of life to achieve their financial goals and life aspirations. We help people grow their savings, protect what matters to them and invest for the future. We help companies and organisations care for and reward their employees and members.

Disclaimer

As an applicant, please verify the legitimacy of this job advert on our company career page.

Role Purpose

Develop and implement the Brand, Marketing and PR strategy for Momentum Multiply, ensuring alignment to the overall business strategy. This must be done in compliance with legal requirements, policies and procedures, and ethical business practice. Achieve deliverables by understanding the industry, best practices, competitor businesses and customer requirements and by creating offerings that promote Multiply and its products.

Requirements

• Matric / Grade 12
• Bachelor’s degree or equivalent qualification in Marketing or Communications required
• A minimum of 5-10 years’ experience in financial services

Duties & Responsibilities

• Brand and Reputation Management: Oversee brand management (including CI development), reputation management, and media coverage to ensure a positive image of Momentum Multiply.
• Marketing Campaigns: Develop, manage and ensure implementation of brand, marketing and lead generation campaigns, measuring results, and taking overall responsibility for brand management and corporate identity.
• Public Relations: Develop and implement the public relations strategy and policies, manage PR campaigns, media interviews, and exposure, and act as the primary media contact.
• Stakeholder Engagement: Liaise with stakeholders to gather requirements, advise on creative ideas, and build and maintain relationships to optimise opportunities and exposure.
• Event and Partner Activations: Conceptualise, plan, and guide the execution of Multiply events and partner activations through campaigns and sponsorship opportunities within a provided budget.
• Operational Efficiency: Ensure operational efficiency, manage supply chain (vendor) and stock management, and contribute to cost-effectiveness and increased operational efficiency.
• People Management: Lead the function through effective collaboration and people management practices, fostering a culture of continuous improvement and innovation.
• Marketing Strategy: Manage marketing for products, partners, features, and activities within the marketing department, developing the marketing strategy in line with business unit objectives. Manage the annual marketing plans, monitor and report on effectiveness, and create marketing materials that are effective and fit for purpose.
• Partner Marketing: Collaborate with the Partner Management Team to develop tactical plans and concepts to facilitate mutual exposure between Multiply and its partners. Ensure adherence to set processes and timelines, and include relevant partner messages in appropriate channels and platforms.
• Client and Stakeholder Relations: Provide authoritative expertise and advice, build and maintain relationships with internal and external stakeholders, and deliver on service level agreements.
• Budget Management: Contribute to and manage Momentum Multiply's brand budget to minimise expenditure in alignment with operational plans.
• Reporting and ROI: Monitor and report on the effectiveness of marketing initiatives, develop and measure ROI metrics for PR, and provide regular updates to drive results and enhance the impact of campaigns.
• Risk Identification: Identify opportunities to enhance cost-effectiveness and increase operational efficiency, providing input into risk identification processes and communicating recommendations in the appropriate forum.
• Compliance: Ensure all activities are in compliance with legal requirements, policies, procedures, and ethical business practices.

Competencies

• Examining Information
• Providing Insights
• Generating Ideas
• Developing Strategies
• Convincing People
• Articulating Information
• Directing People
• Meeting Timescales