Trade Marketing Specialist: Channel Strategy & Promotions

5G-Starlink Pte.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A prominent technology firm in Singapore is seeking a candidate for Trade Marketing to optimize communication between Sales and Marketing. Responsibilities include executing channel strategies, monitoring promotions, and evaluating effectiveness of marketing activities. The ideal candidate should possess a Bachelor's degree in Marketing or related fields, with at least 2 years of experience in FMCG. The role demands strong interpersonal and analytical skills along with proficiency in Excel and PowerPoint.

Qualifications

• Minimum 2 years' experience in Trade Marketing or Category experience in FMCG environment.
• 1 to 2 years experience in Marketing and Sales functions can also be considered.
• Capable of handling multiple tasks in a fast-paced environment.

Responsibilities

• Manage customer management business process to enhance communication.
• Develop and execute channel strategies and trade promotions.
• Monitor competitive activities and report on promotions.
• Identify sales gaps and propose solutions with Key Account Managers.
• Evaluate effectiveness of trade promotions and make recommendations.
• Support new product launches and ensure in-store visibility.

Skills

Interpersonal skills

Analytical skills

Presentation skills

Communication skills

Multi-tasking

Education

Bachelors Degree in Marketing, Sales or Management

Tools

Excel

PowerPoint

Job description

A prominent technology firm in Singapore is seeking a candidate for Trade Marketing to optimize communication between Sales and Marketing. Responsibilities include executing channel strategies, monitoring promotions, and evaluating effectiveness of marketing activities. The ideal candidate should possess a Bachelor's degree in Marketing or related fields, with at least 2 years of experience in FMCG. The role demands strong interpersonal and analytical skills along with proficiency in Excel and PowerPoint.