Trade/Brand Marketing Manager (Specialty Retail)

Argyll Scott Singapore; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A leading FMCG organization in Singapore is seeking a Trade Marketing Manager to drive growth and expand market share. You will develop and execute powerful trade marketing strategies, lead product launches, and collaborate closely with various teams. The ideal candidate has over 5 years of experience in marketing or brand management and excels in an entrepreneurial environment. This role offers the chance to make a meaningful impact within a purpose-driven organization.

Qualifications

• At least 5 years of experience in marketing, trade marketing, or brand management within FMCG or fast-paced industries.
• Ability to translate insights into actionable growth opportunities.
• Strong analytical skills and detail-oriented.

Responsibilities

• Develop and execute trade marketing strategies.
• Lead product launches and promotional programs.
• Collaborate closely with sales, brand, and regional stakeholders.

Skills

Analysis

Communication

Cross-functional Collaboration

Budget Management

Job description

About the company

This is a market-leading FMCG organization with a strong purpose-driven mission — to improve everyday lives through innovation, science, and tailored care. With a reputation for premium products and consumer trust, the company combines global scale with a culture that values collaboration, expertise, and passion. It continues to shape the future of its category by delivering meaningful impact to customers, consumers, and communities.

About the role

As the Trade Marketing Manager for the Retail channel, you will play a pivotal role in driving growth and expanding market share by building and executing powerful trade marketing strategies. From developing portfolio and pricing strategies, to activating impactful in-store campaigns and trade promotions, you will be at the heart of turning brand vision into shopper engagement. You’ll also be leading product launches, promotional programs, and category management initiatives that strengthen customer partnerships, deliver ROI, and bring the company’s health-through-nutrition ambition to life. This role involves close collaboration with sales, brand, digital, CRM, merchandising, and scientific communication teams, while also engaging with agencies, trade partners, and regional stakeholders.

What we’ll like to see in you

You bring at least 5 years of experience in marketing, trade marketing, or brand management within FMCG, pharmaceuticals, or other fast-paced industries. Skilled at translating insights into actionable growth opportunities, you are highly analytical, detail-oriented, and comfortable managing budgets, portfolios, and promotional activities. A strong communicator and influencer, you thrive in entrepreneurial environments, can stand alone with accountability, and excel at cross-functional collaboration up to senior management level. A proactive, hands-on approach and readiness to travel when needed will set you apart from the rest.

Why you’ll love this role

This is an opportunity to join a purpose-led organization with global impact, where your ideas and execution will directly shape category growth and shopper engagement. You’ll enjoy the autonomy to create, implement, and measure trade marketing strategies, while working with passionate professionals who share the same passion and innovation. Beyond professional growth, you’ll be part of a dynamic, collaborative, and entrepreneurial culture that values both high performance and personal purpose. If you are looking for a role where you can see your work translated into real impact — for the business, for customers — this role offers the platform to do just that.

Argyll Scott Asia is acting as an Employment Agency in relation to this vacancy.