Senior Demand & Campaign Marketing Leader (Remote)

Zendesk; Singapore; Hybrid; SGD 80,000 - 100,000; Full time

Job summary

A global software company is seeking a Senior Demand / Campaigns Marketing Manager in Singapore to lead integrated marketing campaigns. The ideal candidate will have 6-8 years of experience in demand generation, strong cross-functional leadership skills, and a background in B2B SaaS. Responsibilities include building full funnel campaigns, collaborating with various teams, and analyzing campaign performance. This role offers the flexibility to work remotely with occasional team gatherings.

Qualifications

• 6-8 years of marketing experience in demand generation and integrated marketing.
• Strong writing and messaging skills.
• Excellent strategic thinking and project management skills.
• Experience managing multi-channel marketing campaigns.
• Strong project management skills to prioritize multiple initiatives.

Responsibilities

• Build omni-channel campaigns to create awareness and demand.
• Collaborate with marketing and sales teams to provide insights on campaign performance.
• Monitor campaign analytics and communicate results with recommendations.
• Identify, test, and optimize new programs and channels for ROI.
• Partner with regional marketing teams to execute global campaigns.

Skills

Campaign Management

Demand Generation

Cross-functional Leadership

Data Analysis

Project Management

Creative Problem Solving

Relationship building

Fast-paced environment adaptability

Tools

Marketo

Salesforce

Asana

Tableau

Canva

Figma

Adobe Creative Cloud

Job description

A global software company is seeking a Senior Demand / Campaigns Marketing Manager in Singapore to lead integrated marketing campaigns. The ideal candidate will have 6-8 years of experience in demand generation, strong cross-functional leadership skills, and a background in B2B SaaS. Responsibilities include building full funnel campaigns, collaborating with various teams, and analyzing campaign performance. This role offers the flexibility to work remotely with occasional team gatherings.