Product Manager, Air-Conditioning (Singapore)

SAMSUNG; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading global technology company in Singapore is seeking a Marketing Manager for their air conditioning department. The successful candidate will be responsible for establishing business strategies, managing product roadmaps, and analyzing market competition. Candidates should have at least 5 years of relevant experience and a Bachelor’s degree in Business Management or Marketing. Strong presentation and data analysis skills are essential for this role, along with the ability to collaborate effectively with cross-functional teams.

Qualifications

• Minimum Bachelor's degree, preferably in Business Management or Marketing.
• No less than 5 years of experience in marketing or product management within Air Conditioning or HVAC segment.
• Competent in presentation skills and data analysis.

Responsibilities

• Establish overall business strategy for the air conditioning department.
• Handle product roadmaps, pricing, and promotion.
• Analyze competitive landscape and conduct product benchmarking.
• Work closely with various teams to ensure smooth execution of campaigns.

Skills

Marketing

Product Management

Business Planning

Presentation Skills

Data Analysis

Communication

Education

Bachelor's degree in Business Management or Marketing

Tools

PowerPoint

Excel

Job description

Position Summary

This role is responsible for planning and implementation of action plans for air conditioning and online business to ensure achievement of business goals, for Singapore market.

Role and Responsibilities

Aircon Product Marketing (Primary role)

• Establish overall business strategy for air conditioning department
• Positive contribution towards the achievement of business KPIs: sales revenue and profit target
• Handle product roadmaps and lifecycle, pricing and island-wide promotion
• Manage 3-month sales / P&L forecasting, expenses plan and promoter incentives
• Responsible for ensuring detailed P&L management
• Allocation of marketing expenses and sales allowance to cross-functional teams according to business needs
• Analyze competitive landscape and conduct regular competitor product benchmarking to increase market leadership
• Plan with various functional teams (Sales / Marcom / Retail) to ensure on-time and smooth execution of campaigns
• Work closely with Key Account Managers on pricing, promotion and demand planning for both B2B & B2C
• Work closely with SCM manager to ensure accurate sell-in/out forecast, healthy channel WOS and manage aging inventory
• Product launch planning and execution (trade and media partners)
• Confidently deliver product presentations to media and trade partners
• Apply product certification (Energy labelling, Short Range Device, Safety Mark)
• Closely manage external service vendor to ensure top-notch service level for end consumer
• Contact point in aircon department for any service-related matters, providing appropriate advice for service-related matters
• Any other ad hoc duties and reporting

Online Product Marketing (Secondary role)

• Overall Product Marketing manager responsible for total Digital Appliances team online business (Refrigerator / Laundry / Cooking / Cleaning / Aircon)
• Collaborate with online team to build campaigns to achieve online sales target
• Work with respective Product Managers to ensure detailed P&L management
• Ensure proper execution of campaigns / programs

Skills and Qualifications

• Minimum Bachelor's degree, preferably in Business Management / Marketing
• No less than 5 years of experience in marketing / product management / business within Air Conditioning / Air Solutions / HVAC product segment
• Competent in presentation skills (Powerpoint) and data analysis (Excel)
• Commercial savviness and acumen
• Good business planning, project management and execution skills
• Good communication, presentation and interpersonal skills

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