Product Go-To-Market Strategy Lead, Web Products

Google; Singapore; On-site; SGD 90,000 - 120,000; Full time

Job summary

A global technology company in Singapore is seeking a Product Go-To-Market Strategy Lead for Web Products. This role involves developing comprehensive strategies, collaborating across teams, and analyzing market trends. The ideal candidate has a strong product management background, excellent communication skills, and significant experience in driving product success. This position is full-time and offers opportunities for impactful work with top clients.

Qualifications

• 4 years of experience in product management, marketing, management consulting, or project management in technology.
• Experience in developing strategies that drive product launches.
• Ability to work in a complex environment and deliver multiple strategic initiatives.

Responsibilities

• Develop and execute go-to-market strategies for Web Sellside products.
• Collaborate closely with Product, Engineering, Sales, and Marketing teams.
• Analyze market trends to identify opportunities.

Skills

Product management

Marketing

Project management

Communication skills

Education

Bachelor's degree or equivalent practical experience

Job description

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For Singapore applicants:

Google will be prioritizing applicants who have a current right to work in Singapore, and do not require Google's sponsorship of a visa.

Note: By applying to this position you will have an opportunity to share your preferred working location from the following: Singapore; Beijing, China.Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
• 4 years of experience in product management, marketing, management consulting, or project management in technology.
  
  

Preferred qualifications:

• Experience in developing and implementing strategies that drive successful product launches and customer value with a focus on key GTM elements such as customer segmentation, value proposition development, and channel optimization.
• Ability to work in a complex environment and deliver multiple strategic initiatives simultaneously.
• Ability to drive key product innovations and ideation.
• Excellent written and verbal communication skills, with the ability to communicate complex business or technical concepts internally.
  
  

About The Job

Google's line of products and services to clients never stops growing. Strategic Partner Managers have the rare opportunity to build a long-lasting relationship with our top partners. You cultivate these existing partnerships to make sure they can take full advantage of Google's ever-growing suite of offerings. You possess strong relationship-building skills and are apt to see mutually beneficial opportunities with partners in order to best represent our users, products and programs.

Within the Global Partnerships team, the Sellside organization works with a wide range of partners to bring the best of Google to power their business. The team partners with Publishers and App Developers of all sizes to promote their ad inventory, working with Google’s broad range of partner solutions including AdSense, AdMob, and Ad Manager, across mobile, display, and video formats, helping our partners and their audiences get the most out of the Internet.

The Global Partnerships organization is responsible for exploring new opportunities with Google's partners. Google’s Global Partnerships team works with a wide range of partners to bring the best of Google to power their business. The Global Partnerships team supports Google’s own Product teams with essential partnerships to help Google’s user experiences in advertising, Search, Assistant, Maps, Travel, Shopping, Payments and more. Teams create product-enabling partnerships, go-to-market strategies and incubate business growth for a variety of products.

Responsibilities

• Bring the Web Sellside products (Ad Manager and AdSense) to market and drive their success.
• Lead the charge by developing and executing comprehensive go-to-market strategies for our Web Sellside products, from ideation to launch and beyond.
• Collaborate closely and influence Product, Engineering, Sales, and Marketing teams to drive product development, incorporate market feedback, and ensure successful product adoption. This includes crafting compelling go-to-market plans that encompass lead generation, sales enablement, marketing campaigns, and customer communication.
• Advocate for our publishers, ensuring our products deliver exceptional value by deeply understanding their needs and the challenges they face.
• Analyze market trends, the competitive landscape, and emerging technologies to identify opportunities and inform product strategy.
  
  
  

Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form .

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Advertising, Strategy/Planning, and Consulting

• Industries

  Information Services and Technology, Information and Internet

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