MARKETING MANAGER

CITY MANPOWER CONSULTANCY; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading consultancy firm in Singapore is looking for a Marketing Manager. This role involves developing and executing marketing strategies, enhancing brand visibility, and managing campaigns. Candidates should have a Bachelor's degree in Fine Arts, Marketing, or a related field, along with at least 3 years of marketing experience. Strong knowledge of digital platforms and project management skills are essential.

Qualifications

• Minimum 3 years of experience in marketing or branding roles.
• Strong knowledge of digital marketing platforms.
• Excellent coordination and project management skills.

Responsibilities

• Develop and oversee marketing and branding activities.
• Manage advertising and promotional campaigns.
• Analyze market trends and competitor activity.

Skills

Market analysis

Digital marketing

Project management

Visual communication

Education

Bachelor’s Degree in Fine Arts, Marketing, or Communications

Job description

Job Description

• The Marketing Manager is responsible for developing, executing, and overseeing the company’s overall marketing and branding activities within the trading sector. This role focuses on strengthening brand visibility, supporting business development, and ensuring consistent communication of the company’s value proposition across various markets.
• Key responsibilities include planning and coordinating integrated marketing campaigns, managing advertising and promotional activities, and supervising the design and production of marketing materials such as brochures, product catalogues, and digital content. The role also covers the preparation of company presentations, event coordination for trade exhibitions, and collaboration with sales teams to align marketing strategies with business objectives.
• The position requires the ability to analyze market trends, monitor competitor activity, and generate reports that guide management in strategic decision-making. Strong design sensibility and creative direction are necessary to ensure the company’s branding and promotional efforts are both professional and distinctive. A fine arts academic background supports the visual and creative aspects of this role, providing added value in the development of effective campaigns and materials that differentiate the company in a competitive market.
• The Marketing Manager will play an essential part in enhancing the company’s market presence, maintaining brand consistency, and supporting the long-term growth of the business.

Requirements

• Bachelor’s Degree in Fine Arts, Marketing, Communications, or a related discipline
• Minimum 3 years of relevant working experience in marketing, branding, or creative roles
• Strong knowledge of digital marketing platforms and campaign management
• Proficiency in design concepts and visual communication to support branding activities
• Excellent coordination, and project management skills
• Ability to analyze market trends and translate insights into actionable strategies