Marketing Executive (Content Creator)

EAST ASIA INSTITUTE OF MANAGEMENT PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

An educational institute in Singapore is seeking a Content Creator to develop compelling multimedia content for social media, manage digital platforms, and support event coverage. The ideal candidate will have a degree in Media or related fields and 1–3 years of experience in content creation. They should possess strong video editing and photography skills and be creative and detail-oriented. This role offers an opportunity to build a strong portfolio in a dynamic marketing team and enjoy competitive salary benefits.

Benefits

Competitive salary

Career growth opportunities

Dynamic marketing team environment

Qualifications

• 1–3 years of experience in content creation or digital marketing.
• Strong portfolio showcasing video editing and photography skills.
• Creative, proactive, detail-oriented and able to meet deadlines.

Responsibilities

• Develop compelling multimedia content for social media and marketing.
• Support management of social media platforms and community engagement.
• Capture photos and videos during campus events and activities.
• Contribute creative concepts to marketing campaigns and content planning.
• Handle photo and video editing using relevant tools.

Skills

Video editing

Photography

Content creation

Social media management

Education

Diploma or Degree in Media, Communications, Marketing, Visual Design

Tools

Adobe Premiere Pro

Adobe Photoshop

Canva

Job description

Key Responsibilities

1. Content Creation & Storytelling

   • Develop compelling multimedia content (videos, photos, graphics and written stories) for EAIM’s social media, website and marketing campaigns.
   • Create engaging content formats such as:
   • Short‑form videos (TikTok, Instagram Reels, YouTube Shorts, Xiaohongshu)
   • Interviews with students, alumni, staff and partners
   • Event highlights and behind‑the‑scenes coverage
   • Course/programme spotlights
   • Social media posts, captions and scripts
   • Ensure all content aligns with EAIM’s brand voice, communication and marketing code of conduct guidelines.

2. Social Media & Digital Content Support

   • Support the daily management of EAIM’s social media platforms (Facebook, Instagram, LinkedIn, TikTok, YouTube, Xiaohongshu).
   • Assist with content scheduling, basic community management and engagement monitoring.
   • Work closely with the digital marketing team to create content for paid ads, landing pages, web banners and email marketing.

3. Event Coverage & On‑Campus Production

   • Capture photos and videos during campus events, open houses, seminars and student activities.
   • Produce quick‑turnaround content for timely posting after events.
   • Coordinate with internal teams to plan shot lists, scripts and interview recordings.

4. Content Planning & Ideation

   • Contribute creative concepts to marketing campaigns and content calendars.
   • Identify trending formats and incorporate them into EAIM’s content strategy.
   • Work closely with the Senior Marketing Manager to brainstorm new storytelling angles.

5. Basic Editing & Post Production

   • Handle photo editing, video editing and graphic creation using tools such as:
   • Adobe Premiere Pro / Final Cut Pro
   • Adobe Photoshop / Lightroom
   • Canva (for quick‑turn content)
   • Ensure all output is polished, professional and consistent.

Requirements

• Singaporean / Permanent Resident / Long‑term local resident candidates preferred.
• Diploma or Degree in Media, Communications, Marketing, Visual Design or related fields.
• 1–3 years of experience in content creation, digital marketing or a creative/media role.
• Strong portfolio showcasing video editing, photography and storytelling skills.
• Proficient in video editing and photo editing tools (Adobe Suite or similar).
• Strong understanding of social media trends and content formats.
• Comfortable working in front of and behind the camera (bonus).
• Creative, proactive, detail‑oriented and able to meet deadlines in a fast‑paced environment.
• Able to work occasional weekends for campus events.

Why Join EAIM?

• Be part of an expanding and dynamic marketing team during a key transformation phase.
• Opportunity to build a strong content portfolio across various formats.
• Work closely with senior leadership, programme directors and student communities.
• Stable institution with 40 years of history and strong industry reputation.
• Competitive salary with career growth opportunities (e.g. Senior Content Creator, Digital Marketing Executive, Creative Lead).
• Only short‑listed candidates will be notified.

Only short‑listed candidates will be notified.