Marketing & Communications Specialist

Bvlgari; Singapore; On-site; SGD 50,000 - 80,000; Full time

Job summary

A luxury brand in Singapore is seeking a Marketing & Communications Specialist to support the execution of integrated marketing strategies and manage events. The ideal candidate will have a Bachelor’s degree and 3-4 years of experience in a similar role, showing agility in responding to market changes. Responsibilities include managing media agencies, developing PR strategies, and planning events. This role requires strong negotiation skills and proficiency in MS Excel and PowerPoint.

Qualifications

• Minimum 3 - 4 years experience in marketing or related field.
• Familiarity with fashion or luxury brand environment.
• Strong communication and interpersonal skills.

Responsibilities

• Support execution of integrated marketing strategies.
• Manage media agency for timely deliverables.
• Plan and execute local and regional events.

Skills

Agility in market responses

Strong negotiation skills

Team collaboration

Attention to detail

Fluent in English

Education

Bachelor’s degree in Marketing or related field

Tools

MS Excel

PowerPoint

Job description

Position

Founded in 1884, Bulgari’s name has today become emblematic of Italian excellence. Perfectly blending tradition and modernity, Bulgari uses its rich history to inspire audacious designs and produce truly colorful creations making us unique.

Part of LVMH Group, Bulgari offers a multitude of positions and activities around the world. Endless possibilities and dynamic career opportunities are available for both experienced professionals and recent graduates. At Bulgari, you are encouraged to demonstrate your potential by pursuing the career direction that suits your natural talents.

BVLGARI is looking for an energetic and highly driven Marketing & Communications Specialist, Singapore to join our dynamic team here in Singapore.

Job Responsibilities

You are responsible for supporting the end-to-end execution of integrated marketing and communications strategies across multiple channels. This includes leveraging your background in marketing, communications, event planning, and project management.

In This Role Your Duties Will Include

MEDIA STRATEGY & PLANNING

• Manage Media Agency to ensure prompt and timely deliverables
• Strategize with Media Agency for efficient use of Media Investments to ensure maximum Brand Amplification in Singapore – Traditional Media, Digital & Social platforms
• Develop Performance Oriented Digital Strategy that drives relevant traffic online

PR & Influencer Strategy

• Manage & Maintain Good relationships with Press to ensure strong editorial coverage
• Develop consistent PR strategy that complements Media Plan
• Motivate & Manage PR Agency to deliver High Visibility
• Develop Clear Influencer Strategy (Media Trips / PR Seeding/ Gifting) for Singapore to maximize Brand buzz on Social platforms

Events Management

• Plan and execute local and regional events (in-store, out-of-store, trunk shows, media tie-ups)
• Collaborate with teams to drive consumer engagement and brand exposure
• Develop performance-oriented events aligned with product launches
• Identify opportunities to expand the client base, new initiatives and partnerships to boost consumer engagement
• Monitor competitor activities and consolidate monthly reports
• Strategize & lead BTL agencies for innovative and unique events with timely event deliverables (set-up, tear-down, stock arrival, select venues and coordinate logistics.
• The role will be work closely with cross-functional and stakeholders to plan, develop and implement trade marketing programs.

Profile

About YOU

We are looking for a unique and amazing talent, who brings along the following:

• Bachelor’s degree holder in Marketing or related field.
• Minimum 3 - 4 years experience in related field/industry.
• Familiarity of fashion/luxury brand environment
• Agility in reacting to market changes and development
• A collaborative team player with a positive energy and capable of managing multiple stakeholders within tight deadlines.
• Strong negotiation skills and attention to details
• High proficient in MS excel /PowerPoint
• Fluent in English with strong communication and interpersonal skills.

Additional information

Bulgari is an equal opportunity employer. We celebrate individuality and pride ourselves on creating a workplace where people feel involved, respected, valued, connected, and heard. A place where anyone/everyone belongs.