Marketing Analyst

AIA Singapore; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

A leading insurance company in Singapore is looking for a Marketing and Events Management professional to develop and execute corporate marketing strategies. You will manage events for the Corporate Solutions division, supporting the Sales & Marketing team. The ideal candidate has a background in Mass Communications and at least 2-3 years of relevant experience. Skills in digital marketing and excellent communication are crucial for success in this role.

Qualifications

• Minimum of 2-3 years working experience in related field.
• Proficient in digital media and social media platforms.
• Knowledge in data analytics is an advantage.

Responsibilities

• Develop and manage events for Corporate Solutions Division.
• Execute marketing strategies and campaigns.
• Liaise with stakeholders and media partners.

Skills

Event management

Digital marketing

Communication skills

Organizational skills

Negotiation skills

Education

Diploma or Degree in Mass Communications

Tools

Microsoft Word

Photoshop

Microsoft Excel

Google Drive

Job description

At AIA we’ve started an exciting movement to create a healthier, more sustainable future for everyone.
It’s about finding new ways to not only better people's lives, but to better the communities and environments we live in. Encompassing our ambition of helping a billion people live Healthier, Longer, Better Lives by 2030.
And as part of our marketing, distribution & partnership team, you’ll play a vital part in advancing this movement. From inspiring meaningful connections with customers, partners and other stakeholders, to delivering purpose‑led brand positioning and messaging, you'll be making a positive, healthy impact across all channels. You will have a unique and important part to play in helping people live Healthier, Longer, Better Lives.
So if you believe in inspiring a better future, read on.

About The Role

Reporting to the Senior Manager of Sales & Marketing (LIG & Marketing Communications), this candidate would be responsible for the overall marketing & communication strategy for the division. This role requires the candidate to be conversant with event management and digital marketing as he/she is to develop, implement, execute and support on corporate events & related marketing activities for the Agency Channel within the Corporate Solutions Division in AIA Singapore.

• Events Management
• The candidate is to develop, implement, execute and support on events outlined in the yearly strategy for the various distribution of Corporate Solutions in AIA Singapore, predominantly for AIA Agency Distribution Channel.
• From conception to execution, this role will manage events.
• To propose strategy, concept, and project plan and follow through until delivery of the event, in areas such as, but not limited to, communication, production, logistic, security, and catering, etc.
• Plan and manage the event budget that fulfil company finance and legal procedure and ensure they are being well controlled.
• The candidate is to work closely with the various division and departments within the organisation concerning each event
• Be the primary interface/contact person for specific groups of event partners and sponsors during the run‑up to events and onsite at events.
• Maintain and improve relationships with our regional media and press partners to increase the exposure of our events.
• Marketing Management
• Support the Sales & Marketing team and play an instrumental role in contributing to, and development of, integrated marketing campaigns and initiatives.
• Develop and implement creative marketing strategies that will make an impact, support the business through effective use of digital marketing
• Liaise and network with a range of stakeholders including potential partners, colleagues, suppliers, and press.
• The position will be based at AIA Tampines office.

Job Requirements

• Diploma or Degree in Mass Communications preferred
• Minimum 2-3 years of working experience in a related field or industry
• Must possess computer skills, including, but not limited to, use of Microsoft Word, Photoshop and Microsoft Excel.
• Proficient in using digital media and social media platforms and adapt to new platforms as part of the job scope.
• Knowledge in data analytics will be an advantage
• Highly organized and with excellent attention to detail and able to work confidently in challenging situations.
• Proactive, independent and able to work with minimum supervision.
• Able to manage multiple tasks simultaneously under deadlines and pressure.
• Familiarity with digital media applications such as Adobe Photoshop, Illustrator, video editing as well as Microsoft Word, Excel, PowerPoint and Google Drive
• An excellent negotiator and is resourceful and relentless in trying to get to a solution.
• Meticulous, service oriented and team player.
• Possess good written and oral communications skills

Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives.

You must provide all requested information, including Personal Data, to be considered for this career opportunity. Failure to provide such information may influence the processing and outcome of your application. You are responsible for ensuring that the information you submit is accurate and up-to-date.

ABOUT AIA

For over a century, AIA has served the ever-changing needs of our customers across Asia‑Pacific. Our Purpose to help millions of people live Healthier, Longer, Better Lives is at the heart of everything we do.

As pioneering innovators, we’re now transforming AIA to be faster, simpler and more connected to create better solutions and impactful experiences for our customers and communities. AIA encourages and enables our people to act with clarity, courage and humanity in service of our Purpose.

JOIN US

At AIA, we believe in empowering every one of our people to find their 'better' - in the work they do, the career they build, the life they live and the difference they make. Whether it’s investing better wellbeing, inspiring better learning, building better relationships, or making a better impact on customers, a career at AIA will challenge you to find new ways to pursue your ‘better’.

AIA is committed to building a vibrant, diverse, and inclusive workforce for all employees to thrive in. Join us if you believe in creating a better tomorrow!