Head of Digital Marketing

Prismivent; Singapore; Hybrid; SGD 100,000 - 150,000; Full time

Job summary

A tech company in Singapore is seeking an experienced Head of Digital Marketing to lead their digital initiatives. You will be responsible for driving brand awareness and customer engagement through innovative campaigns across various channels. The ideal candidate should have 8-12 years of experience in digital marketing and proven leadership skills, with a focus on data-driven results and team management. This role offers competitive salary and flexible working arrangements.

Benefits

Competitive executive-level salary

Performance-based incentives

Professional development support

Collaborative work environment

Qualifications

• 8-12 years of experience in digital marketing, with 3-5 years in leadership.
• Proven track record managing multi-channel digital campaigns.
• Strong analytical skills and experience with digital marketing tools.

Responsibilities

• Develop and execute digital marketing strategy aligned with business objectives.
• Lead and manage the digital marketing team.
• Utilize analytics to measure campaign performance and ROI.

Skills

Digital marketing strategy

Team leadership

Analytics

SEO

SEM

Project management

Education

Bachelor's degree in Marketing or related field

Master's degree preferred

Tools

Google Analytics

SEMrush

HubSpot

Job description

Overview

Location: Singapore (On-site / Hybrid options available)

We are seeking an experienced and strategic Head of Digital Marketing to lead our digital marketing initiatives in Singapore. You will drive brand awareness, customer engagement, and revenue growth through innovative and data-driven digital campaigns across multiple channels.

Responsibilities

• Develop and execute the overall digital marketing strategy aligned with business objectives
• Lead, mentor, and manage the digital marketing team across performance, content, social media, and SEO/SEM functions
• Oversee planning, execution, and optimization of campaigns across paid, owned, and earned channels
• Utilize analytics and data-driven insights to measure campaign performance and ROI
• Collaborate with product, sales, and creative teams to align marketing initiatives with business goals
• Manage digital marketing budgets and vendor relationships
• Stay updated on digital marketing trends, tools, and best practices to drive innovation
• Report on digital marketing KPIs and present actionable insights to senior management

Requirements

• Bachelors degree in Marketing, Business, Communications, or related field; Masters preferred
• 8-12 years of experience in digital marketing, with at least 3-5 years in a leadership role
• Proven track record of managing multi-channel digital campaigns and achieving measurable results
• Strong analytical skills and experience with digital marketing analytics tools (Google Analytics, SEMrush, HubSpot, etc.)
• Excellent leadership, project management, and stakeholder communication skills
• Knowledge of SEO, SEM, social media marketing, content marketing, and email marketing
• Experience in B2B/B2C tech or SaaS industries is a plus
• Creative, strategic, and results-oriented mindset

What We Offer

• Competitive executive-level salary and performance-based incentives
• Flexible hybrid/remote working arrangements
• Opportunity to lead and shape the digital marketing strategy for a growing organization
• Professional development, training, and continuous learning support
• Collaborative and innovative work environment

How to Apply

Submit your resume and a brief cover letter through [Job Portal/LinkedIn Apply].