Digital Marketing Executive

NURTURE LIVING PTE. LTD.; Singapore; On-site; SGD 100,000 - 125,000; Full time

Job summary

A local digital marketing agency in Singapore seeks a Digital Marketing Specialist to manage strategies and social media platforms. Responsibilities include creating content to boost brand awareness, analyzing campaign effectiveness, and maintaining website updates. Candidates should possess a diploma and preferably have 1 year of relevant experience. Knowledge of PPC, SEO, and social media is essential. Attractive growth opportunities are offered.

Qualifications

• Minimally a diploma in related field.
• At least 1 year of experience in the related field preferred.

Responsibilities

• Plan, develop and manage Digital Marketing strategy.
• Create content to boost online brand awareness.
• Manage social media’s back end and website updates.
• Produce engaging and creative social media content.
• Analyze marketing campaigns effectiveness.

Skills

PPC Advertising

SEO/SEM

Shopify

Shopee

Lazada

Qoo10

Education

Diploma in related field

Job description

Job Scope

Plan, develop and manage Digital Marketing strategy (including Social Media Marketing, Content Marketing, SEO.

Create content to boost online brand awareness and help drive engagement, traffic and leads.

Manage social media’s back end – Meta Business Suite

Maintain and keep website pages and social platforms updated with the latest promotions/information.

Integration of Google Adwords to leverage data in marketing decision-making with a focus on growth

Identify, measure, and report the performance of Digital Marketing campaigns, social media management, and website; assess against goals (KPI and ROI)

Produce engaging and creative social media content to increase social media presence

Set up conversion and event tracking on the website and across various digital platforms

Monitor marketing channels and marketing metrics to develop marketing reports

Compile digital marketing analytics reports and develop optimization plans

Manage and maintain Shopee and Lazada page etc for sales of in-house products

Copywriting for all social media marketing campaigns and website information.

Create/join marketing campaigns for leads generation and sales growth.

Analyze marketing campaigns effectiveness and deliverables.

Requirements

Must possess minimally a diploma in related field

Prefer to have at least 1 year of experience in the related field

Key Skills

PPC Advertising, SEO/SEM, Shopify, Shopee, Lazada, Qoo10, and full understanding of all social media platforms

Good knowledge of various social media platforms, best practices, and website analytics

Excellent analytical abilities and up-to-date on the latest trends and technologies in Digital Marketing

Analytical and able to work independently

Excellent time-management skills

Knowledge of Adobe products would be an added advantage

Knowledge in Beauty & Wellness would be an added advantage