Digital Marketing Executive

MY QUEEN SERVICE PTE. LTD.; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

A premier prenatal and postpartum center in Singapore is seeking a full-time Digital Marketing Specialist to lead its digital presence and drive strategic campaigns. The role involves owning social media strategies, planning multi-channel campaigns, and collaborating directly with leadership. Ideal candidates are creative, data-informed, bilingual in English and Chinese, and have a relevant background in marketing. This position offers competitive compensation in a purpose-driven environment.

Benefits

Creative freedom

Mentorship from CEO

Career growth opportunities

Competitive salary and benefits

Qualifications

• Proven creativity and bold strategic mindset.
• Hands-on experience with social media management.
• Strong ability to analyze data and derive insights.

Responsibilities

• Lead social media strategy and create engaging content.
• Plan and optimize multi-channel digital campaigns.
• Track performance and fuel data-driven growth.

Skills

Social media management

Creativity

Data-driven approach

Collaboration skills

Bilingual proficiency in English and Chinese

Education

Degree in Marketing, Communications, or related field

Tools

Meta Business Suite

Canva

Google Analytics

Job description

Roles & Responsibilities

Empower Women. Transform Your Career. Drive Growth.

At My Queen, we're more than a premier prenatal and postpartum center—we're a movement dedicated to empowering women. We're looking for a full‑time Digital Marketing Specialist who is ready to own our digital presence, drive strategic campaigns, and grow with us.

This is a key role where you'll take the lead on projects, collaborate with top partners, and work directly with the leadership team to shape our brand's future. Your work will have a direct, measurable impact on our mission.

Want to learn more about My Queen?

Explore who we are and what we do through our online platforms:

• Website : https : / / www.myqueen.asia
• Company Video : YouTube – My Queen
• Instagram : https : / / www.instagram.com / myqueen.asiasg / ?hl=en
• Google Reviews : See what others say about our team and culture here

We have also appeared on Channel New Asia, Channel 8 News, Lianhe Zaobao and Yahoo.

Your Key Responsibilities

• Own Our Digital Narrative: Lead our social media strategy (IG, FB, WeChat, Weibo), creating compelling content that builds community and inspires our audience.
• Drive Campaign Performance: Plan, execute, and optimize multi‑channel digital advertising campaigns (Google, Meta) to boost lead generation and brand loyalty.
• Master Our Metrics: Utilize SEO, Google Analytics, and other tools to track performance, derive insights, and fuel data‑driven growth.
• Develop Engaging Content: Write and strategize blog posts, email newsletters, and other marketing materials that connect deeply with our community.
• Collaborate for Impact: Work closely with the CEO and leadership on marketing strategy, bringing your ideas to the table and seeing them through to execution.
• Amplify Our Events: Help organize and promote empowering online and offline events that celebrate and support mothers.

We are Looking For Someone With

• Proven creativity and a bold, strategic mindset.
• Hands‑on experience with social media management, Meta Business Suite, and Canva.
• A bilingual proficiency in English and Chinese to engage our diverse audience.
• A data‑informed, curious, and growth‑oriented approach.
• Excellent collaboration skills and a positive, proactive energy.
• A background in Marketing, Communications, or a related field.

Why You Will Thrive Here

• Strategic Impact: Enjoy significant creative freedom and see your ideas become real, impactful campaigns.
• Leadership Access: Work directly with the CEO and gain invaluable mentorship and career development.
• Purpose‑Driven Work: Be part of a mission that genuinely makes a difference in the lives of women and families.
• Career Growth: Build a standout portfolio and grow your skills in a supportive, high‑energy environment.
• Competitive Package: A full‑time salary and benefits package tailored for a passionate professional.

Ready to build your career while building something meaningful?

Apply now and help us crown the potential in every woman—and in yourself.