Digital Marketing Executive

MY QUEEN SERVICE PTE. LTD.; Singapore; On-site; SGD 100,000 - 125,000; Full time

Job summary

A premier prenatal and postpartum centre in Singapore seeks a full-time Digital Marketing Specialist to lead its digital presence and drive impactful campaigns. The role includes managing social media, executing advertising strategies, and collaborating directly with leadership. Ideal candidates will have a background in marketing, be bilingual in English and Chinese, and possess proven creativity. Join a purpose-driven team and help empower women while growing your career within a dynamic environment. Competitive salary offered.

Benefits

Competitive salary and benefits

Direct access to leadership for mentorship

Purpose-driven work environment

Career growth opportunities

Qualifications

• Proven creativity and a bold, strategic mindset.
• Hands-on experience with social media management.
• Data-informed, curious and growth-oriented approach.

Responsibilities

• Lead our social media strategy and create compelling content.
• Plan and execute multi-channel digital advertising campaigns.
• Utilise SEO and Google Analytics to track performance.
• Write and strategise blog posts and marketing materials.
• Work closely with CEO on marketing strategy.
• Help organise empowering events for mothers.

Skills

Lead Generation

Social Media Management

Digital Marketing

SEO

Google Analytics

Creative Thinking

Bilingual (English and Chinese)

Education

Background in Marketing, Communications or related field

Tools

Meta Business Suite

Canva

Job description

Roles & Responsibilities

Empower Women. Transform Your Career. Drive Growth.

At My Queen, we’re more than a premier prenatal and postpartum centre—we’re a movement dedicated to empowering women. We’re looking for a full‑time Digital Marketing Specialist who is ready to own our digital presence, drive strategic campaigns, and grow with us.

This is a key role where you’ll take the lead on projects, collaborate with top partners, and work directly with the leadership team to shape our brand’s future. Your work will have a direct, measurable impact on our mission.

Want to learn more about My Queen?

Explore who we are and what we do through our online platforms:

• Website: https://www.myqueen.asia
• Company Video: YouTube – My Queen
• Instagram: https://www.instagram.com/myqueen.asiasg/?hl=en
• Google Reviews: See what others say about our team and culture here

We have also appeared on Channel New Asia, Channel 8 News, Lianhe Zaobao and Yahoo.

Your Key Responsibilities

• Own Our Digital Narrative: Lead our social media strategy (IG, FB, WeChat, Weibo), creating compelling content that builds community and inspires our audience.
• Drive Campaign Performance: Plan, execute, and optimise multi‑channel digital advertising campaigns (Google, Meta) to boost lead generation and brand loyalty.
• Master Our Metrics: Utilise SEO, Google Analytics, and other tools to track performance, derive insights, and fuel data‑driven growth.
• Develop Engaging Content: Write and strategise blog posts, email newsletters and other marketing materials that connect deeply with our community.
• Collaborate for Impact: Work closely with the CEO and leadership on marketing strategy, bring your ideas to the table and see them through to execution.
• Amplify Our Events: Help organise and promote empowering online and offline events that celebrate and support mothers.

We are Looking For Someone With

• Proven creativity and a bold, strategic mindset.
• Hands‑on experience with social media management, Meta Business Suite and Canva.
• A bilingual proficiency in English and Chinese to engage our diverse audience.
• A data‑informed, curious and growth‑oriented approach.
• Excellent collaboration skills and a positive, proactive energy.
• A background in Marketing, Communications or a related field.

Why You will Thrive Here

• Strategic Impact: Enjoy significant creative freedom and see your ideas become real, impactful campaigns.
• Leadership Access: Work directly with the CEO and gain invaluable mentorship and career development.
• Purpose‑Driven Work: Be part of a mission that genuinely makes a difference in the lives of women and families.
• Career Growth: Build a standout portfolio and grow your skills in a supportive, high‑energy environment.
• Competitive Package: A full‑time salary and benefits package tailored for a passionate professional.

Ready to build your career while building something meaningful?

Apply now and help us crown the potential in every woman—and in yourself.

Tell employers what skills you have

• Lead Generation
• Leadership
• Media Strategy
• Advertising
• Social Media
• Marketing Strategy
• Career Development
• Marketing Communications
• Social Media Management
• Canva
• Strategy
• Mentorship
• Digital Marketing
• Facebook
• Google Analytics
• SEO