Demand Gen Marketing Manager APAC

Veremark; Remote; SGD 102,000 - 129,000; Full time

Job summary

A global tech company is hiring a Demand Generation Marketing Manager to lead campaigns across APAC, primarily targeting Australia and Singapore. The role involves planning and executing integrated marketing strategies, running webinars and events, and optimizing lead nurturing processes. The ideal candidate should have over 5 years of B2B demand generation experience and be data-driven and highly organized. Join a remote-first team and make a significant impact on company growth.

Benefits

Competitive compensation

Opportunities for growth

Remote-first team culture

Qualifications

• 5+ years of experience in B2B demand generation or growth marketing.
• Proven experience running campaigns that drive leads in APAC markets.
• Comfortable working closely with sales teams.

Responsibilities

• Plan and execute targeted demand generation campaigns across APAC.
• Run webinars and in-person events end-to-end.
• Own campaign execution across key channels like email and paid media.

Skills

B2B demand generation

Campaign management

Lead nurturing

Data-driven decision making

Event management

Tools

Marketing automation tools

Job description

Veremark is a global background-screening and compliance technology company helping businesses hire with confidence across multiple markets. Our platform supports regulated, high-trust hiring for fast-growing organisations worldwide. We’re a high growth scale-up with strong inbound demand and a clear growth mandate.

Job Description

Role Overview

We are hiring a Demand Generation Marketing Manager to drive targeted pipeline and demo requests across APAC, with a primary focus on Australia, Singapore, the Philippines, Malaysia and New Zealand.

This role is responsible for planning, executing and optimising integrated demand generation campaigns that support our sales teams in these markets — with a strong focus on webinars, in-person events and lead nurture. You will work closely with local and regional Sales, Revenue Operations and the wider Marketing team to deliver high-quality leads, support account engagement and convert interest into sales-ready opportunities.

This is a hands-on execution role. You will run campaigns end-to-end, manage timelines across multiple markets, and continuously improve performance based on data and sales feedback.

Key Responsibilities

• Plan and execute targeted demand generation campaigns across Australia, Singapore, the Philippines, Malaysia and New Zealand, aligned to regional sales priorities and growth targets.
• Run webinars and in-person events end-to-end, including market‑specific planning, promotion, execution, follow‑up and performance analysis.
• Build and optimise lead nurture journeys that reflect regional buying behaviour and convert interest into demo requests and sales‑ready leads.
• Work closely with APAC sales teams to support pipeline creation, align on campaign focus, and improve lead quality and conversion by market.
• Own campaign execution across key channels including email, paid media and marketing automation.
• Track and report on demand generation performance by country and region, using insights to continuously improve results.
• Support account‑based and highly targeted campaigns in partnership with Sales and Revenue Operations.

Qualifications

• 5+ years of experience in B2B demand generation or growth marketing, ideally in a SaaS or scale‑up environment.
• Proven experience running webinars, events and integrated campaigns that drive leads and demo requests in APAC markets.
• Strong experience building and optimising lead nurture journeys using marketing automation tools.
• Comfortable working closely with sales teams and being accountable for lead quality and pipeline contribution.
• Highly organised, execution‑focused and data‑driven, with the ability to manage multiple campaigns across time zones and markets.
• Experience working in Australia, Singapore, Southeast Asia and/or New Zealand is strongly preferred.
• Experience in HR tech, compliance, RegTech or complex B2B buying journeys is a plus.

Additional Information

We are an all‑remote organisation with ~200 people distributed globally. We value Trust, Integrity, Data and Experience in everything we do — from how we collaborate to how we build our products.

Veremark operates in high‑trust, regulated markets and partners with leading platforms across the People & Talent ecosystem. We are growing rapidly and have been recognised in Deloitte’s Fast 50 / Fast 500 and FT1000.

Why Join Veremark

• Play a key role in driving demand and pipeline across high‑growth APAC markets.
• Work closely with local sales teams in Australia, Singapore and Southeast Asia.
• Own campaigns end-to-end and see direct impact on demo requests and revenue.
• Join a collaborative, remote‑first team with clear opportunities for growth.
• Competitive compensation and a dynamic scale‑up environment.