Creative Content Marketing Specialist

TRIDENT DIGITAL TECH PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A digital technology company in Singapore is seeking a creative content professional to develop and execute brand-driven content strategies. This role involves managing and expanding audiences across various channels and collaborating with internal teams. Candidates should have proven experience in content marketing and social media, proficiency in analytics tools, and basic skills in motion design and video production. This position is vital for building brand awareness and driving audience engagement.

Qualifications

• Proven experience in social media, email, and content marketing.
• Proficiency with tools such as Google Analytics and social media management platforms.
• Basic skills in motion design and video production for digital content.

Responsibilities

• Develop and implement content strategies aimed at driving awareness, engagement, and virality across digital platforms.
• Design and create high-quality creative materials for various digital platforms and print.
• Manage and expand the audience across owned media channels.
• Analyse content performance and audience insights.
• Collaborate closely with internal teams to deliver cohesive solutions.
• Assist in organizing and managing marketing-related meetings.

Skills

Content strategy

Audience engagement

Social media marketing

Content marketing

Tools

Google Analytics

Social media management tools

Job description

We’re looking for a creative content professional to join our team!

This role will be responsible for developing and executing content strategies that build brand awareness, engage audiences, and support business growth. You’ll collaborate with cross-functional teams to bring marketing initiatives to life while ensuring all content aligns with our brand and objectives.

Key Responsibilities:

1. Content Strategy & Creation:

• Develop and implement content strategies aimed at driving awareness, engagement, and virality across digital platforms.
• Design and create high-quality creative materials for various digital platforms (web, social media, email) and print, ensuring alignment with brand identity and business objectives.

2. Audience Engagement:

• Manage and expand the audience across owned media channels, including social media and email marketing.
• Analyse content performance and audience insights to optimise future content strategies and improve engagement metrics.

3. Cross-Functional Collaboration:

• Collaborate closely with internal teams such as business, product, sales, and operations to deliver cohesive solutions that meet project requirements and deadlines.
• Ensure all content aligns with the broader company goals and supports marketing campaigns.

4. Support & Administrative Tasks:

• Assist in organizing and managing marketing-related meetings, including taking minutes and preparing reports as needed.
• Provide general support to the marketing team, including project coordination and task management.

Requirements:

• Proven experience in social media, email, and content marketing.
• Proficiency with tools such as Google Analytics and social media management platforms.
• Basic skills in motion design and video production for digital content.