Campaign PMO-General Operations

Lazada; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

A leading e-commerce platform in Singapore is seeking a Campaign Manager to own and manage LazMall platform and brand campaigns. The ideal candidate has a Bachelor’s degree in Business Management or a related field and 1-2 years of experience in campaign management. Key responsibilities include monitoring ongoing campaigns, providing actionable insights through data analysis, and enhancing buyer engagement through innovative strategies. This role requires strong analytical skills and exceptional communication abilities.

Qualifications

• A Bachelor degree in Business Management, Consumer behaviour, Marketing or related field.
• At least 1 to 2 years of experience in campaign management and/or e-commerce project management.
• Strong passion for e-commerce and understanding of the consumer journey.

Responsibilities

• Own, plan and manage LazMall platform and brand campaigns end-to-end.
• Monitor performance of ongoing campaigns through accurate data tracking.
• Recommend and implement innovative campaign strategies.

Skills

Campaign management

E-commerce project management

Analytical skills

Microsoft Excel

Microsoft PowerPoint

English communication

Education

Bachelor degree in Business Management or related field

Job description

Responsibilities

• Own, plan and manage LazMall platform and brand campaigns end-to-end; from inception to completion, including conducting thorough post‑campaign analysis to derive actionable insights
• Monitor the performance of on‑going campaigns through accurate data tracking and analysis, and translate these data into meaningful insights & actionable recommendations to optimise campaign results effectively
• Proactively recommend and implement innovative campaign mechanics and strategies to enhance performance and drive buyer engagement
• Coordinate and collaborate with multiple stakeholders across various functions in the organization to ensure seamless planning, execution and delivery of platform and brand campaigns
• Be the go‑to expert on the system’s functional and non‑functional capabilities, including its individual modules, to drive optimal merchandising and design on campaign landing pages
• Develop understanding of the end‑to‑end customer shopping journey and recommend actionable strategies at each touchpoint to elevate overall customer experience

Qualifications

• A Bachelor degree in Business Management, Consumer behaviour, Marketing or related field
• At least 1 to 2 years of experience in campaign management and/or e-commerce project management. Fresh graduates are also welcome to apply.
• Highly energetic, self‑motivated and proactive
• Strong passion for e-commerce and understanding of the consumer journey
• Proven ability to handle multiple tasks, prioritize effectively and meet tight deadlines
• Exceptional English written and verbal communication skills
• Strong analytical skills with proficiency in Microsoft Excel and PowerPoint
• Organized and structured, ability to identify business needs