Asst Marketing Manager

GMP Technologies; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A vibrant restaurant group in Singapore seeks an Assistant Marketing Manager who is dynamic and passionate about the food and beverage industry. This role encompasses creating engaging social media content, managing influencer relationships, and driving marketing strategies to enhance brand presence. Ideal candidates will have 2-4 years of relevant experience, especially within F&B or lifestyle sectors, and possess strong project management and creative skills. This is an excellent opportunity for those who enjoy connecting with communities and thrive in a fast-paced environment.

Qualifications

• 2-4 years of experience in marketing, ideally in F&B, lifestyle, or retail.
• Hands-on skills in social media and influencer/KOL management.
• Familiar with SEO/SEM and digital ads.

Responsibilities

• Plan monthly content calendars with external social media agency.
• Create TikTok and short-form video content.
• Engage with the community by replying to online inquiries.
• Manage and host KOLs/influencers for brand promotion.
• Execute SEO & SEM strategies for digital reach.
• Lead and execute outlet anniversary events.

Skills

Social media management

Content creation (TikTok)

Influencer/KOL management

SEO

SEM

Project management

Education

Diploma/Degree in Marketing, Communications, Business, or related field

Job description

The client isa vibrant restaurant group with multiple outlets across Singapore. Their concept brings together good food, drinks, and experiences that resonate with our community.

They are currentlylooking for an Assistant Marketing Manager who shares the same energy as their company, someone passionate, driven, and always putting the brands interest ahead of everything else. If you thrive in a fast-paced environment, love creating buzz, and want to grow with a dynamic F&B brand, this role is for you.

Job Responsibilities

• Work with external social media agency to plan monthly content calendars for promotions, new launches, and lifestyle content that resonates with the company brand.
• Create TikTok and short-form video content that draws attention to outlets and connects with the right audience.
• Coordinate with vendors to maintain and update website content and ensure accurate publications.
• Engage with the company'scommunity by replying to Google reviews, Instagram messages, and online enquiries.
• Manage and host KOLs / influencers, ensuring their content reflects the right brand message.
• Execute SEO & SEM strategies to improve search rankings and digital reach.
• Develop and improve advertising & communication channels for promotions, new menu items, and corporate event bookings, while tracking conversions.
• Lead and execute outlet anniversary events and activations (setup, special menu coordination, event operations).
• Work with in-house designer to produce collaterals for campaigns, events, and social media.

Job Requirements

• Diploma/Degree in Marketing, Communications, Business, or related field.
• At least 2-4 years of experience in marketing, ideally in F&B, lifestyle, or retail.
• Hands‑on skills in social media, TikTok content creation, and influencer/KOL management.
• Familiar with SEO/SEM, digital ads, and campaign performance tracking.
• Strong project management skills; comfortable being PIC for events & activations.
• Creative, resourceful, and able to work both independently and with external agencies.
• A team player who loves food and enjoys connecting with communities.

Only shortlisted candidate will be notified.