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Assistant Director of Sales & Marketing / Director of Sales - InterContinental Singapore

InterContinental Hotels Group

Singapore

On-site

SGD 70,000 - 100,000

Full time

17 days ago

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Job summary

A renowned international hotel brand is seeking an Assistant Director of Sales & Marketing in Singapore. This role involves leading the sales team, developing strategic plans, and enhancing hotel profitability. The ideal candidate will have a strong background in luxury hospitality sales, exceptional interpersonal skills, and a strategic mindset to drive results. Join us to shape the future of guest experiences while leading a motivated team and managing key stakeholder relationships.

Qualifications

  • Minimum 5 years’ sales experience in luxury hotel or hospitality.
  • In-depth knowledge of sales principles and techniques.
  • Strategic thinker able to develop sales plans.

Responsibilities

  • Direct Sales team to manage account base to maximize performance.
  • Develop sales strategies and action plans.
  • Evaluate revenue performance and monitor sales impact on profitability.

Skills

Strong presentation skills
Commercial skills
Communication skills
Interpersonal skills
Problem solving
Decision making

Education

Diploma/Degree in Business or Hospitality management

Job description

Assistant Director of Sales & Marketing / Director of Sales - InterContinental Singapore
  • Direct Sales team to manage account base to maximise performance across all revenue streams (Corporate, Leisure & Groups)
  • Development of sales strategies and action plans to ensure plans are implemented, results are monitored and goals are achieved – launch tactical promotions if required
  • Develop solid understanding of numbers to evaluate revenue performance, understand profit contribution to GOP and monitor sales department’s impact on hotel profitability
  • Constantly evaluate business potential and opportunities in new geographical markets and across new market segments
  • Participate in the preparation of the annual departmental operating budget, the hotel marketing plan and business plan as well as financial plans.
  • Monitors competitors’ activities and assists in marketing intelligence
  • Builds profile within local market place through attendance at various events and local market place
  • Engage with guests and customers within the hotel, at client events, industry gatherings and other social functions
  • Foster a positive and productive work environment, builds, motivates, and leads an effective team that delivers results and is highly engaged
  • Coaching and mentoring of the Sales team through the development of personal development plans to either improve in their current role or set them up for next role
  • Develop and maintain strong relations with stakeholders whose support, cooperation, and services are critical to the success of sales
  • Work closely with the leadership team to ensure quality product delivery, design products and concepts to improve the customer experience, and maximise revenue and profit.
  • Travel when required to promote the hotel and develop potential business in other markets
  • Ensure active management of individual GAPs and personal development plan.
  • Other duties as assigned by Director of Sales & Marketing or the management

What we need from you

  • Diploma/Degree in Business or Hospitality management or related disciplines
  • Minimum 5 years’ sales experience, preferably in luxury hotel or hospitality.
  • Strong presentation, commercial and communication skills
  • Strong interpersonal skills to develop and foster beneficial relationships
  • High level of passion, enthusiasm and drive for result
  • High level of common sense and high skill of problem solving and decision making
  • In-depth knowledge of sales principles and techniques
  • Strategic and tactical thinker - ability to develop strategic sales plans, establish goals and objectives, set performance targets and deliver projects on time
  • Keeps abreast of changes and assesses trends in market conditions and consumer buying behaviour to create strategies that drive business opportunities

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