Growth Marketing Manager

Qapla'; Italia; Ibrido; EUR 40.000 - 50.000; Tempo pieno

Descrizione del lavoro

A dynamic SaaS company is seeking a Growth Marketing Manager to lead its marketing function and drive business growth. The successful candidate will have at least 3-5 years of experience in growth marketing, a proactive mindset, and excellent team management skills. Key responsibilities include defining brand strategies across multiple markets and optimizing various acquisition strategies. This role offers a salary of €40,000–€50,000, a performance-based variable component, and a flexible working model in Italy.

Servizi

High level of autonomy

Dynamic work environment

Performance-based compensation

Competenze

• 3-5+ years of experience in Growth Marketing or Marketing Manager roles.
• Experience in the eCommerce sector preferred.
• Strong leadership skills and team management experience.

Mansioni

• Define and implement brand positioning strategy across multiple markets.
• Optimize acquisition strategies for inbound and self-service channels.
• Lead and coordinate the marketing team and manage external agencies.

Conoscenze

Growth Marketing

Team Leadership

Performance Marketing

CRM Tools

Fluent Italian

Fluent English

Strumenti

Zoho

HubSpot

Google Analytics 4

Descrizione del lavoro

Overview

We are looking for a strategic and hands-on Growth Marketing Manager to lead the Marketing function and support business growth.

The ideal candidate has at least 3 years of proven experience in the role, combines strategic vision with strong execution skills, and is able to manage the entire marketing funnel—from brand positioning to acquisition, activation, and retention.

Reporting directly to the CEO, this role plays a key role in defining and scaling the marketing strategy across multiple markets.

Responsibilities

• Define and implement Qapla’s brand positioning strategy across Italy, Spain, and Europe
• Optimize acquisition strategies across both inbound (Enterprise/Big Accounts) and self-service (SMB) channels, organic and paid
• Lead and coordinate the marketing team consisting of 2 people (Marketing Specialist, SEO Strategist)
• Manage external agencies for campaigns and other marketing activities
• Build and optimize lead generation and nurturing funnels
• Experiment with new channels, approaches, and technologies (AI, automation, agents)
• Monitor KPIs, budgets, and ROI, delivering regular reports to management

Qualifications

• 3–5+ years of experience in Growth Marketing / Marketing Manager roles, preferably within SaaS companies
• Experience in the eCommerce sector
• Fluent proficiency in Italian and English
• Proven experience in defining and executing Go-To-Market strategies
• Strong leadership skills with experience managing teams and external agencies
• Solid knowledge of performance marketing platforms
• Hands-on experience with CRM and marketing automation tools (knowledge of Zoho, HubSpot, and GA4 will be considered a plus)
• Advanced use of AI tools, agents, and workflow automation
• Strong results orientation, proactive mindset, and ability to work independently in fast-paced environments

Nice to Have

Background in international and high-growth environments

What We Offer

• A strategic role with direct impact on company growth
• Permanent employment with a salary aligned to proven experience (€40,000–€50,000) plus a performance-based variable component
• High level of autonomy and responsibility within a dynamic and innovative work environment

Work Location

Flexible working model: Smart Working (3 days remote + 2 days in-office) or Full Remote (Italy)