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Media Planning Director
Résumé du poste
A leading media planning agency is seeking a talented Media Planning Director to join their OpenDoor Strategy Planning team in London. The successful candidate will develop communications strategies, drive business growth, and craft compelling narratives based on consumer insights. The role demands expertise in both digital and traditional media channels and strong communication skills. This is a unique opportunity to innovate in the entertainment marketing space.
Qualifications
- Experienced media professional with an advanced understanding of media channels and planning best practices.
- Proficient in understanding consumer behavior and media landscape.
- Excellent communication and storytelling skills.
Responsabilités
- Develop comprehensive customer journeys for clients.
- Translate insights into actionable strategies for media planning.
- Build strong media owner relationships and deliver compelling brand narratives.
Connaissances
Job Description
We are seeking a talented and driven Media Planning Director to join our dynamic OpenDoor Strategy Planning team. In this role, you will play a pivotal role in crafting communications plans that inspire and deliver results for our clients in the ever-evolving entertainment landscape. You will be the voice of the consumer, translating insights into actionable strategies that drive business growth. You will be responsible for developing comprehensive customer journeys, uncovering compelling brand narratives, and building the blueprint for effective media plan development.
Skills and Experience:
- Experienced media professional or connections planning and an advanced understanding of media channels, channel ecosystems and planning best practices.
- Have an advanced understanding of the Purchase Journey thinking and planning philosophy across all client work. Including being an expert in a broad set of internal tools, as well as external tools to build a deep understanding of the consumer, the client’s business and its specific opportunities.
- Have an expert overview of the media market landscape (across EU), trends and start to build media owner relationships.
- A deep understanding of consumer behavior within media, particularly channels relevant to entertainment marketing.
- A knack for simplifying the complex, translating data and insights into clear, compelling written narratives.
- Excellent written and verbal communication skills - you can clearly articulate your ideas and influence decisions.
- A passion for innovation and challenging the status quo with a positive, constructive approach.
- Depth of knowledge of both digital and traditional media channels and how to effectively deploy them across a campaign.
* Le salaire de référence se base sur les salaires cibles des leaders du marché dans leurs secteurs correspondants. Il vise à servir de guide pour aider les membres Premium à évaluer les postes vacants et contribuer aux négociations salariales. Le salaire de référence n’est pas fourni directement par l’entreprise et peut pourrait être beaucoup plus élevé ou plus bas.
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