Virtual School Advisor

Outcomes First Group; Bristol; Hybrid; GBP 42,000 - 50,000; Full time

Job summary

A dynamic marketing firm in the UK seeks a performance-driven Paid Social Specialist to manage LinkedIn and Meta campaigns, enhancing brand visibility across various sectors. You will oversee strategies and execution, collaborating closely with marketing teams. Ideal candidates possess 3-5 years of B2B paid social experience, particularly in SaaS/tech, with strong skills in LinkedIn Ads Manager and audience strategy. The position offers a competitive salary up to £50,000 plus benefits, with a hybrid work model.

Benefits

Performance bonus

Private healthcare

Pension & life assurance

25 days holiday + bank holidays

Freedom to innovate

Qualifications

• 3-5 years of hands-on B2B paid social experience in SaaS/tech.
• Deep knowledge of LinkedIn Ads Manager and Meta Business Suite.
• Comfortable translating data into clear actions.

Responsibilities

• Build, manage, and optimize LinkedIn & Meta campaigns.
• Own targeting, bidding, ad copy, and audience segmentation.
• Partner with the Head of Digital Acquisition for budget allocation.

Skills

B2B paid social experience

LinkedIn Ads Manager

Meta Business Suite

Audience strategy

Data analysis

Creative best practice

Cross-functional collaboration

Tools

HubSpot

GA4

Attribution tools

Job description

Overview

We are seeking a performance‑driven Paid Social Specialist to run high‑impact LinkedIn and Meta campaigns that build pipeline and elevate brand visibility across multiple sectors and regions. You'll own the strategy and day‑to‑day execution, partnering closely with content, product marketing and regional leads.

Responsibilities

• Build, manage and optimise LinkedIn & Meta campaigns across multiple geographies.
• Own targeting, bidding, ad copy, creative direction and audience segmentation.
• Run structured testing on ads and landing pages to lift conversion and pipeline quality.
• Partner with the Head of Digital Acquisition on smart budget allocation by region/product.
• Brief and collaborate with content/design to develop creative assets.
• Report on performance metrics such as CTR, CPL, lead quality, pipeline contribution and ROI.
• Stay ahead of platform updates, algorithms and best practice to keep performance sharp.

Qualifications

• 3‑5 years hands‑on B2B paid social experience (SaaS/tech ideal).
• Deep knowledge of LinkedIn Ads Manager and Meta Business Suite.
• Strong grasp of audience strategy, creative best practice and measurement.
• Confident translating data into clear actions and iterations.
• Comfortable in cross‑functional, fast‑paced teams.
• Bonus: familiarity with HubSpot, GA4 and attribution tools.

Compensation & Benefits

• Base salary up to £50,000 + performance bonus.
• Ownership of paid social across high‑growth product lines.
• Freedom to innovate with backing from content, design and product marketing.
• Hybrid working (Hungerford HQ): 3 days office / 2 days WFH.
• Alternative site options available: Nottingham, Newcastle, Tankersley (if preferable).
• Private healthcare, pension & life assurance.
• 25 days holiday + bank holidays.

Contact

Interested? Send your up‑to‑date CV to Natalie at IMT Resourcing Solutions. We value diversity and inclusion. If you don't hear from us within 5 working days, we've moved forward on this occasion but welcome any future applications or email contact.