UK FMCG Sales Leader: Launch & Scale Brand

Marlin Selection; Greater London; Hybrid; GBP 150,000 - 200,000; Full time

Job summary

A leading FMCG company in the UK is seeking a dynamic Head of Sales for a premium household paper brand launch. This high-impact leadership role involves developing sales strategies, building a sales team, and securing major retailer listings. Ideal candidates will have over 8 years of FMCG sales experience, strong negotiation and leadership skills, and a proven track record in the UK market. The position offers a competitive salary, bonus, car allowance, and benefits, with a hybrid working model.

Benefits

Competitive salary

Bonus

Car allowance

Pension

Benefits

Hybrid working

Qualifications

• 8+ years of FMCG sales experience (household, hygiene, or grocery preferred).
• Proven success launching or scaling brands in the UK retail/wholesale space.
• Deep knowledge of UK retail and route-to-market dynamics.

Responsibilities

• Develop and execute the UK sales and route-to-market strategy.
• Win listings with major retailers (e.g., Tesco, Asda, Sainsbury’s) and wholesalers.
• Build and lead a high-performing sales team.
• Negotiate joint business plans and trading terms.
• Collaborate cross-functionally to ensure brand alignment and availability.
• Deliver ambitious revenue, distribution, and profit targets.
• Represent the brand at trade shows and industry events.

Skills

FMCG sales experience

Negotiation skills

Leadership skills

Relationship-building

Entrepreneurial mindset

Job description

A leading FMCG company in the UK is seeking a dynamic Head of Sales for a premium household paper brand launch. This high-impact leadership role involves developing sales strategies, building a sales team, and securing major retailer listings. Ideal candidates will have over 8 years of FMCG sales experience, strong negotiation and leadership skills, and a proven track record in the UK market. The position offers a competitive salary, bonus, car allowance, and benefits, with a hybrid working model.