Social Media Manager

The Bbc; London; On-site; GBP 50,000 - 59,000; Full time

Job summary

A leading broadcasting organization in London is looking for a Social Media Manager to oversee major social campaigns. The successful candidate will lead a team while developing performance-driven social strategies targeted at youth engagements. Ideal candidates will have a background in TV or audiovisual media and the ability to manage dynamic projects through effective leadership.

Benefits

Competitive salary

Flexible working hours

25 days annual leave

Defined pension scheme

Discounted health care and gym

Qualifications

• Experience delivering integrated social media projects in TV or audiovisual media.
• Strong track record developing and delivering social media strategies.
• Leadership and team management experience required.

Responsibilities

• Oversee social media campaigns across platforms.
• Lead strategic and creative development in social spaces.
• Manage resources to maximize reach and engagement.

Skills

Integrated social media project delivery

Major TV shows social media strategies

Media production knowledge

Leadership and influencing skills

Stakeholder relationship management

Job description

Overview

PROPOSED SALARY RANGE: £50,000 - £59,000 depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights. We’re happy to discuss flexible working. If you’d like to, please indicate your preference in the application - though there’s no obligation to do so now. Flexible working will be part of the discussion at offer stage.

Purpose of the role

We’re looking for a strategic, experienced and creative social media leader to be our Social Media Manager - Social Campaigns - BBC Three, responsible for leading the social campaigns for some of the very biggest TV programmes at the BBC, with a strong focus on BBC Three. Line managing a team of four and reporting to the Head of Social, iPlayer and Three, the role will help deliver a coherent, consistent social media experience for UK 16-34s, with a strong focus on 16-24, working closely with the TV Social Production, Edit and Planning teams as well as other promotional, editorial and production teams at the BBC, to ensure each campaign delivers on the agreed social strategy, maximises engaged reach with young audiences, delivers content of the highest creative quality, and drives traffic around the BBC portfolio and reaches youth audiences at scale.

Why join the team

If you’re a wizard of media production and understand the commissioning process like the back of your hand, then read on. You’ll be a leader, an influencer, a champion of new ideas, steering world-leading creative campaigns with confidence and originality. Your experience in both managing teams and anticipating the audience desires across platforms and devices will be your secret weapon, allowing you to translate behaviours into winning social strategies that drive youth-skewing content across the UK and drive journeys to iPlayer.

Your key responsibilities and impact

• Oversee a range of social media campaigns, acting as the strategic and editorial lead for those campaigns across all social platforms, working closely with the Publishing, Production, Edit and Planning teams to align strategy
• Help lead BBC TV's strategic and creative development in the social space, setting strategy at a campaign level
• Work closely with Commissioning to plan/guide social activity around priority programmes
• Manage team resource and processes to ensure that we maximise our UK under-35 engaged reach at a campaign level
• Ensure social campaigns are delivering on our agreed quality metrics, as well as achieving relevance and scale
• Work closely with the relevant talent and Content stakeholders to align programme priorities and social activity, reporting to senior stakeholders as required
• Work closely with the social Publishing, Production and Edit teams to ensure programme, asset and account priorities are aligned

Benefits may vary if you are joining on an FTC basis. Learn more about life at the BBC and our values in our candidate pack.

Belonging and diversity

You belong. We have a working environment where we value and respect every individual\'s unique contribution, so all our employees feel that they can belong, thrive and achieve their full potential. We want to attract the broadest range of talented people to join us. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity. We welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. Find out more about diversity, inclusion and belonging in our strategy below.

Disability confident
We are a disability confident employer. If you need to discuss adjustments or access requirements for the interview process, or to carry out this role, please contact us via email and we\'d be happy to discuss.

Application and terms

APPLY NOW

Experience and qualifications

• Experience delivering integrated social media projects alongside broadcast output, ideally in TV or audiovisual media, with a strong innovation component
• A strong track record of working on major TV shows or brands on social media, developing and delivering social media strategies, creating content and managing communities, using analytics to drive decision making at the highest level
• An understanding of media production and commissioning processes
• Leadership and influencing skills to drive forward new initiatives and influence strategic thinking at senior levels
• Team management experience
• Ability to understand audience needs and behaviours across platforms/devices/content and translate this into strategic thinking
• Demonstrated ability to manage and nurture stakeholder relationships across production, talent, and internal teams to drive impactful social media campaigns and audience engagement

Salary and working arrangements
Fair pay and flexible benefits including a competitive salary package, a flexible 35-hour working week, 25 days annual leave with the option to buy an extra 5 days, a defined pension scheme and discounted dental, health care and gym. Excellent career and professional development. Support in your working life, including flexible working which you can discuss with us at any point during the application, selection or offer. A values-based organisation where the way we do things is important as what we do.