SEOMarketing Copywriting Specialist

Accu Limited; Kirklees; On-site; GBP 24,000 - 27,000; Full time

Job summary

A leading engineering components company is seeking an ambitious SEO/Marketing Copywriting Specialist in Kirklees, UK. This role is pivotal for crafting top-quality written content to optimize outreach to engineers and innovators. With responsibilities ranging from writing engaging product descriptions to collaborating on marketing projects, you will play a key role in establishing the company as an industry expert. Competitive salary offers and flexible working are part of the package.

Benefits

Competitive salary

4-day working week

6 weeks paid annual leave

Pension scheme

Cycle to work scheme

300 birthday bonus

Qualifications

• Recent graduate or up-and-coming professional with passion for content.
• Experience blogging or writing marketing copy.
• Basic understanding of SEO fundamentals.

Responsibilities

• Create compelling content for targeted organic traffic.
• Formulate SEO descriptions for engineering components.
• Collaborate with teams on projects and marketing campaigns.

Skills

Linkbuilding

SEO Tools

Keyword Research

Google Analytics

CSS

Conversion Optimization

HTML5

SEM

Google Search Console

SEO

Wordpress

Tools

G-Suite

Google Search Console

GA4

SEMRush

Ahrefs

Screaming Frog

Google Sheets

Excel

Job description

Overview

Want to be part of something bigger If youre ambitious love the new then were just for you. We service more than 70% of the top 100 global manufacturers. Were on a mission to be the most loved component buying experience thats ever existed. Want to join our mission

Who Are Accu Watch our intro video to see why this is the company you want to join.

Were the new kind of component company.

Were here for the engineers the innovators the designers and the pioneers who are driving change. We blend cutting-edge technology with passionate people to deliver an award-winning experience to customers all over the globe.

Forget the old way of buying components. Choose Accu and get Building Tomorrow.

We have an Excellent TrustPilot rating and an overall 5 Star rating on Google. We truly are nuts about offering the best experience to all our customers.

What Were Looking For

Are you a recent graduate or up-and-coming professional with a passion for writing SEO and customer-driven content Do you understand what it takes to optimise written content to rank in search engines and LLMs Can you take the language of engineering and distil concepts down to be digestible Accu is looking for a driven and imaginative SEO / Marketing Copywriting Specialist to join our marketing team.

This is an exceptional opportunity to jumpstart your career playing a pivotal role in onboarding innovative engineering products and writing top-quality engineering content to widen Accus reach to engineers and innovators.

Youll be instrumental in shaping how engineers are introduced to Accu through compelling written content that ranks well engaging product descriptions and gripping scripts for video guides.

Key Responsibilities

Create compelling content that establishes Accu as an expert in the engineering / procurement / supply chain space and helps drive more targeted organic traffic to Accu including articles case studies technical guides & new product launches.

Formulate search engine optimised descriptions for our range of engineering components working closely with other teams on joint projects including :

• Engaging with our Engineering department on technical specifications and product understanding.
• Working with the Merchandising team to inform optimal product & category names identifying opportunities to target the right audiences.

Collaborating on marketing team projects including :

• Brainstorming refining & developing new creative ideas for campaigns.
• Writing storyboards & scripts for video content and ad creatives e.g. YouTube Ads TikToks & Instagram Reels.
• Generating images to go alongside articles / guides that help the visual readability of content.

What Were Looking For (continued)

• Experience blogging and / or writing marketing copy that clearly communicates a products benefits and unique selling proposition.
• SEO fundamentals - a basic understanding of how web pages rank and how to apply this to projects you have undertaken.
• Google Search Console and other SEO Tools that capture data to help plan content production to grow organic website traffic.
• Experience editing technical documentation & articles written by others.
• Exceptional written and verbal communication skills.
• Interest in engineering / manufacturing and a curiosity in how things work.

Bonus Points For

• Graphic design fundamentals if you have a keen eye for shapes images colour typography and layout fantastic! If not well help you develop these skills.
• Photography skills for complementary static social content.
• Any experience within an engineering manufacturing or B2B environment (academic projects count!).
• Fluency in a foreign language (i.e. German / French / Polish) would be a positive.

Technical Skills We Use

• We use G-Suite to collaborate - its an online version of MS Office.
• Google Search Console and GA4.
• SEO tools such as SEMRush Ahrefs and Screaming Frog.
• Google Sheets / Excel - important for crunching data and seeing whats working and whats not.

The Team and What We Offer

Weve created a self-directing workplace that cultivates a culture of inclusion and belonging whilst allowing everyone to grow. We have built a close-knit team with an extremely low employee turnover rate heres a few things you can look forward to :

• Competitive salary with a transparent pay structure.
• Opportunity for progression at a high growth company.
• 4 day working week.
• Remote and flexible working.
• 6 weeks paid annual leave. Earn up to 7 weeks through our length of service bonus.
• Up to 6 months paid maternity leave and 1 month paid paternity leave.
• Pension scheme.
• Accu Academy - a fund to grow our employees skills.
• Bean to cup coffee soft drinks and fresh fruit in the office.
• Sports and Social activities; including escape rooms go-karting food drink and much more.
• Cycle to work scheme.
• 300 birthday bonus.

Working Pattern 4-Day Week 34Hrs Monday to Friday (non-working day to be discussed).

Location

Huddersfield UK (Hybrid options may be considered after initial onboarding - 50% office-based during probationary period (typically 3 months).

Ready to apply

Click the apply button now and submit your CV and a strong portfolio / examples of your written your cover letter tell us why you are excited by Accus mission to disrupt the engineering components market and how your written content skills will help us showcase Accus engineering insights to engineers and procurement professionals. Take the next step today to help us build tomorrow.

Key Skills

Linkbuilding,SEO Tools,Keyword Research,Google Analytics,CSS,Conversion Optimization,HTML5,SEM,Google Search Console,SEO,Omniture,Wordpress

Employment Type :

Employee

Experience :

years

Vacancy :

1

Yearly Salary Salary : 24080 - 26488