Senior Strategy Director, Creative Strategy (Social)

LE003 WMG Management Europe Ltd; Islington; On-site; GBP 80,000 - 120,000; Full time

Job summary

A global marketing agency is seeking a Senior Strategy Director to lead and elevate creative strategy across social and influencer campaigns. This senior role requires a blend of brand strategy, cultural insight, and creative excellence. The ideal candidate has over 10 years of experience in a strategic role and demonstrates strong leadership in managing teams. Excellent storytelling and social media expertise are essential to succeed in this position, which offers full-time opportunities in London.

Qualifications

• 10+ years in a strategic role within a leading social, digital, or creative agency.
• Proven leadership experience managing and mentoring strategy teams.
• Deep expertise in social and influencer strategy.
• Exceptional storytelling, writing, and presentation skills.
• Entrepreneurial mindset with a passion for culture, content, and creativity.

Responsibilities

• Develop culturally rich, insight-driven creative strategies.
• Partner with creative teams to inspire brand-building ideas.
• Mentor a high-performing team of strategists.
• Build trusted relationships with senior clients.

Skills

Strategic thinking

Client management

Social media expertise

Cultural insight

Creative leadership

Job description

Senior Strategy Director, Creative Strategy (Social) page is loaded

Senior Strategy Director, Creative Strategy (Social)

Apply remote type Social Media locations GBR - London Office (Aldwych) time type Full time posted on Posted 4 Days Ago job requisition id R2538

Wasserman operates at the epicenter of sports, music, entertainment and culture, serving talent, brands and properties on a global scale. Our brands and properties division works with iconic brands and rights holders, supporting business growth through all marketing disciplines. We're a trusted partner to every major league, team and venue, building meaningful connections between brands, properties and fans.

Headquartered in Los Angeles, Wasserman's presence spans 28 countries and more than 70+ cities, including New York, London, Abu Dhabi, Amsterdam, Hong Kong, Madrid, Mexico City, Toronto, Paris and Sydney. For more information, please visit www.teamwass.com .

Wasserman is in the business of creating relevance—through culture, content, and connection. We’re seeking a Senior Strategy Director to lead and elevate creative strategy across social, influencer, and content-driven campaigns for some of the world’s most influential brands in sport, music, and entertainment.

This is a senior role that blends brand, social, and influencer strategy with cultural insight and creative rigor. You’ll be responsible for shaping the strategic vision for integrated campaigns, inspiring breakthrough creative, and ensuring the work is grounded in data, culture, and platform fluency.

Key Responsibilities

• Lead Strategic Vision: Develop culturally rich, insight-driven creative strategies that fuel social-first and influencer-led campaigns.
• Inspire Creative Excellence: Partner with creative teams to turn strategy into big, brand-building ideas that break convention and push cultural boundaries.
• Mentor & Lead: Manage a high-performing team of strategists, fostering growth, collaboration, and creative innovation.
• Client Partnership: Act as a senior strategic advisor, building trusted relationships with senior clients, understanding their business, and guiding them through evolving digital landscapes.
• Social & Influencer Expertise: Bring deep platform knowledge and social fluency to craft strategies that resonate in real-time culture and creator ecosystems.
• Cross-Functional Integration: Collaborate across creative, influencer, partnerships, data, and new business teams to drive cohesive campaign development and flawless execution.
• Thought Leadership: Champion strategy across the agency—upskilling teams, promoting insight-led thinking, and driving new business opportunities.
• Creative Briefing & Storytelling: Craft compelling briefs and narratives that serve as springboards for standout creative and campaigns.

Qualifications

• 10+ years in a strategic role within a leading social, digital, or creative agency
• Proven leadership experience managing and mentoring strategy teams
• Deep expertise in social and influencer strategy, with proven experience of culturally relevant, effective work
• Exceptional storytelling, writing, and presentation skills
• Entrepreneurial mindset with a passion for culture, content, and creativity
• Strong client management and business development capabilities
• Curious, collaborative, and committed to innovation and excellence

Ideal candidates live at the intersection of culture and creativity, combining sharp strategic thinking with a passion for building brands through social, content, and creators.

Wasserman does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits.

Welcome

Wasserman is proudly an equal opportunity employer. We are always searching for the most passionate and talented people from all backgrounds and experiences to join us.

20 years into our evolution, we continue to expand services and geographies across the exciting and extraordinary worlds of sports, music, entertainment and culture.

We are committed to making a meaningful difference and driving real change when it comes to diversity equity and inclusion — not only among our employees, but in how we serve clients and push the industry at large.

If this sounds like a place you’d like to work, let’s talk!

About Us

Wasserman is a global leader in sports, music, entertainment and culture. Founded in 2002, Wasserman represents many of the world’s most iconic sports and entertainment figures, musical artists, brands and properties, empowering them to shape culture and captivate audiences worldwide.