Senior Paid Media Strategist – Growth & Performance

THG; Manchester; On-site; GBP 35,000 - 50,000; Full time

Job summary

A global ecommerce group is seeking a Senior Paid Media Executive to oversee the paid media strategy across various platforms like Google Ads and Meta. This role offers the chance to drive growth for leading health and wellness brands within a dynamic and entrepreneurial environment. You will collaborate closely with marketing teams, manage substantial ad budgets, and impact key commercial KPIs such as CAC and revenue. This position is fully on-site in Manchester.

Benefits

25 days annual leave plus bank holidays

Enhanced maternity and paternity pay

Up to 50% staff discount on brands

Qualifications

• Minimum 2+ years in paid media/digital advertising roles.
• Experience with substantial ad budgets, preferably six-to-seven figures.
• Comfortable working with data and tracking key metrics.

Responsibilities

• Own full paid media strategy across multiple platforms.
• Manage end-to-end campaign performance on Meta and TikTok.
• Work closely with Brand Marketing and eCommerce teams.

Skills

Paid media strategy

Digital advertising

Data analysis

E-commerce experience

Tools

Google Ads

Meta (Facebook/Instagram)

Google Analytics

Job description

A global ecommerce group is seeking a Senior Paid Media Executive to oversee the paid media strategy across various platforms like Google Ads and Meta. This role offers the chance to drive growth for leading health and wellness brands within a dynamic and entrepreneurial environment. You will collaborate closely with marketing teams, manage substantial ad budgets, and impact key commercial KPIs such as CAC and revenue. This position is fully on-site in Manchester.