Senior Marketing Manager

Charlotte Tilbury; City of Westminster; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading beauty brand is seeking a passionate Senior Marketing Manager for the UK to lead category marketing across Colour and Holiday portfolios. You'll develop integrated marketing strategies and manage go-to-market planning to drive brand success. This position, located in the City of Westminster, requires 2-3 days in the office weekly. Ideal candidates will possess strong leadership skills, creative strategic thinking, and experience in beauty or FMCG marketing. This fixed-term role offers various employee benefits.

Benefits

25 days holiday plus bank holidays

Financial planning with pension and life assurance

Generous product discount and gifting

Dog-friendly work policy

Wellness and social benefits

Qualifications

• Strong experience in category marketing and go-to-market planning.
• Ability to work under pressure and prioritize effectively.
• Experience in devising and implementing strategic marketing plans.

Responsibilities

• Own and lead category marketing strategy for Colour & Holiday in the UK.
• Develop and implement effective marketing plans for new product launches.
• Collaborate with teams to localize campaigns for the UK market.

Skills

Leadership and team management

Strategic planning

Analytical skills

Communication skills

Relationship-building

Education

Experience in Marketing, ideally within Beauty or FMCG

Demonstrable experience leading category marketing

Job description

We're looking for a passionate, strategic, and unstoppable Senior Marketing Manager to lead category marketing across the Colour and Holiday portfolios within UK Marketing! You'll be at the heart of shaping and executing integrated marketing strategies that elevate our brand, accelerate category growth, and deliver commercial success. This is your chance to create magic, deliver bold campaigns, and drive exceptional results that make headlines. As the UK category marketing lead for Colour & Holiday, you will own end-to-end category strategy and execution while working closely with and in support of the Head of Marketing UK. You'll play a critical role in translating the UK marketing vision into outstanding campaign delivery, acting as a trusted partner and extension of senior leadership. This role supports the UK team in driving all areas of consumer marketing, category strategy and integrated campaign activation planning to ensure exceptional 360° campaign execution across the Colour and Holiday categories. Please note, this role sits within our London Head Office team and you will be required to come into the office 2-3 days per week. This is a fixed-term contract, with an immediate start.

Responsibilities

• Own and lead the Colour & Holiday category marketing strategy for the UK, ensuring alignment with global brand priorities and UK commercial objectives.
• Be a thought leader: Act as the UK Colour & Holiday category lead, providing clear direction, leadership and expertise while supporting the Head of Marketing UK with strategic planning, decision-making and executional excellence.
• Lead go-to-market plans and toolkit delivery for UK campaigns across Colour & Holiday, ensuring strong communication and collaboration across all teams.
• Develop and implement Colour & Holiday category marketing plans that accelerate NPD launches and grow core franchises.
• Act as the UK guardian for Colour & Holiday category and consumer insights, transforming data into compelling stories that inform strategy, planning and spend optimisation.
• Lead the planning and execution of integrated 360° UK marketing campaigns across all channels for Colour & Holiday, ensuring flawless delivery and maximum impact.
• Collaborate with global marketing teams to localise campaigns for the UK market, defining clear processes and roles for successful partnership.
• Lead on the creation and sign-off process for key campaign assets and communications, ensuring high standards, timely delivery and clear decision-making.
• Partner with Commercial and Retail teams to support the delivery of compelling, best-in-class Colour & Holiday activation plans for key retailers.
• Define, track and evaluate relevant KPIs, analysing campaign performance to understand ROI and identify future opportunities.
• Support the UK Head of Marketing on ownership of the Colour & Holiday category marketing budgets, ensuring accurate forecasting, tracking and optimisation.
• Leadership: Manage and develop a Marketing Executive, providing clear direction, coaching and feedback.

Qualifications

• Ideally, you have strong, demonstrable experience within Marketing, ideally with experience leading category marketing, campaigns and go-to-market planning. Ideally within Beauty or FMCG.
• You are experienced in devising and implementing strategic plans with creative flair and ideation.
• Excellent leadership, team management and communication skills. You know how to help your team see and be excited by what's possible!
• Ability to work under pressure, work to pace and prioritise effectively. You are creative and solution oriented, with a results driven mindset.
• Strong commercial acumen, including budget ownership and performance tracking. Strong analytical skills with the ability to translate data into insight and action!
• Adept at managing multiple stakeholders. You have great relationship-building skills with the ability to network at all levels and influence up with ease!
• You can create an open and collaborative environment to work in, be flexible, adaptable and have a willingness to learn.
• You are able to navigate and negotiate around obstacles, you can pivot with ease, highly organised and know how to manage difficult conversations.

People You Will Work With

• Head of Marketing UK & ANZ
• Commercial
• Global Marketing
• Visual Merchandising
• PR
• Media
• Ecommerce
• Key Retail Partners

About Charlotte Tilbury Beauty

Founded by British makeup artist and beauty entrepreneur Charlotte Tilbury MBE in 2013, Charlotte Tilbury Beauty has revolutionised the face of the global beauty industry by de‑coding makeup applications for everyone, everywhere, with an easy‑to‑use, easy‑to‑choose, easy‑to‑gift range. Today, Charlotte Tilbury Beauty continues to break records across countries, channels and categories and to scale at pace. Over the last 10 years, Charlotte Tilbury Beauty has experienced exceptional growth and is one of the most talked about brands in the beauty industry and beyond. It has become a global sensation across 50 markets (and growing), with over 2,300 employees globally who are part of the Dream Team making the magic happen. Today, Charlotte Tilbury Beauty is a truly global business, delivering market‑leading growth, innovative retail and product launches fuelled by industry‑leading tech - all with an internal culture of embracing challenges, disruptive thinking, winning together, and sharing the magic. The energy behind the brand is infectious, and as we grow, we are always looking for extraordinary talent who want to be part of this our success and help drive our limitless ambitions.

At Charlotte Tilbury Beauty, our mission is to empower everybody in the world to be the most beautiful version of themselves. We celebrate and support this by encouraging and hiring people with diverse backgrounds, cultures, voices, beliefs, and perspectives into our growing global workforce. By doing so, we better serve our communities, customers, employees - and the candidates that take part in our recruitment process. If you want to learn more about life at Charlotte Tilbury Beauty please follow our LinkedIn page!

Benefits and Perks

• Be a part of this values driven, high growth, magical journey with an ultimate vision to empower everyone, everywhere to be the best version of themselves
• We're a hybrid model with flexibility, allowing you to work how best suits you
• 25 days holiday (plus bank holidays) with an additional day to celebrate your birthday
• Inclusive parental leave policy that supports all parents and carers throughout their parenting and caring journey
• Financial security and planning with our pension and life assurance for all
• Wellness and social benefits including Medicash, Employee Assist Programs and regular social connects with colleagues
• Bring your furry friend to work with you on our allocated dog‑friendly days and spaces
• And not to forget our generous product discount and gifting!