Senior Marketing Manager

Digital Waffle; Metropolitan Borough of Solihull; Hybrid; GBP 51,000 - 60,000; Full time

Job summary

A community-focused company in the UK is seeking a Head of Marketing to enhance its brand and drive revenue. The ideal candidate will possess at least five years of multi-channel marketing experience, particularly within entertainment or consumer brands. Your responsibilities include leading campaigns across various channels, managing marketing budgets, and collaborating with major commercial partners. This role requires strong skills in branding and analytics, fostering dynamic marketing strategies.

Qualifications

• At least five years' experience in a multi-channel marketing role.
• Experience within an entertainment or consumer brand is preferable.
• Proven ability to manage marketing budgets successfully.

Responsibilities

• Build a cohesive brand and drive growth.
• Run campaigns across website, social, and email channels.
• Lead teams and manage marketing agencies.

Skills

Multi-channel marketing

Social media campaign management

Branding

Marketing analytics

Job description

Job Description

A community-based company, famed for creating unforgettable experiences for families, is on the hunt for a Head of Marketing, working to build a cohesive brand, drive growth, and maximise revenue.

The right candidate will be a dynamic marketer with the ability to run campaigns across multiple channels, including website, social, and email.

Location: Solihull (three days in office)

Salary : Up to £60,000 per annum

• At least five years' experience in a multi-channel marketing role, with hands-on exposure to social media campaign management
• Experience within an entertainment, consumer or lifestyle brand is preferable
• Demonstrable experience developing and executing integrated marketing strategies spanning social, digital, and offline channels
• Previous experience leading teams and managing marketing agencies is required
• Ability to deliver high-profile branding, social-led campaigns, and partnership activations with major organisations
• Strong understanding of social content performance, analytics, and how to adapt messaging for different audiences and platforms
• Proven ability to manage marketing budgets successfully, ensuring ROI and efficiency

Comfortable collaborating closely with major commercial partners (household names) to create and deliver ...