Senior Marketing Executive

Fountify; Northampton; On-site; GBP 80,000 - 100,000; Full time

Job summary

A growing marketing firm in Northampton is seeking a Senior Marketing Executive to lead multi-channel campaigns and enhance brand growth. The ideal candidate will have over 4 years' experience in marketing, focusing on lead generation, strong email marketing skills, and proficiency in Adobe Creative Suite. This role requires 100% on-site attendance to thrive in a creative and impactful position.

Qualifications

• 4+ years' experience in a marketing role focused on sales or lead generation.
• Strong email marketing and copywriting experience.
• Creative flair for design and content.

Responsibilities

• Plan, produce, and manage multi-channel marketing campaigns.
• Lead marketing initiatives for partnership schemes.
• Write compelling copy across all channels.
• Improve website SEO.

Skills

Email marketing

Copywriting

Creative design

Communication skills

CRM analytics

Tools

Adobe Creative Suite

Google Analytics

Job description

Overview

Position: Senior Marketing Executive — Location: Northampton (5 days on-site) — Salary: £35,000

Please note: This role is 100% office based, therefore, if you are unable to be office based and require hybrid or remote working, please do not apply as no special arrangements can be made.

Responsibilities

• Plan, produce, and manage multi-channel marketing campaigns including email, social media, direct mail, exhibitions, articles, and website content.
• Lead marketing initiatives for partnership schemes.
• Write compelling copy across all channels.
• Improve website SEO, both technical and content-based.
• Support the production of exhibitions and events.
• Design and update printed materials and customer documentation templates.
• Contribute to online and offline advertising campaigns.
• Produce vendor support material to aid supplier promotions.
• Analyse campaign performance via CRM and analytical tools, including Google Analytics.
• Undertake other marketing-related tasks as required.

Skills and Experience

• 4+ years' experience in a marketing role, with a focus on sales or lead generation
• Strong email marketing and copywriting experience
• Creative flair for design and content
• Proficient in Adobe Creative Suite
• Familiarity with analytics tools is a plus
• Commercially minded with excellent communication skills

This is a fantastic opportunity for a creative and commercially minded marketer who thrives in a varied role and wants to make a tangible impact on lead generation and brand growth