Senior CRM Campaigns Lead – Personalised Growth

Central Parking; Manchester; Hybrid; GBP 35,000 - 50,000; Full time

Job summary

A leading airport travel solutions provider seeks a Senior CRM Executive to drive engagement and increase customer retention through tailored CRM campaigns. You will develop data-driven marketing strategies and analyze campaign performance to optimize results. This hybrid role requires strong CRM understanding and proven experience in executing successful campaigns. If you are customer-focused and passionate about creating meaningful experiences, consider joining our dynamic team in Manchester.

Benefits

25 Days Holiday

Option to buy additional leave

10% Company Pension

Annual Bonus Scheme

On Site Gym

MediCash Scheme

Discounts on CAVU products

Rail and retail discounts

2 paid volunteering days

Access to health and wellbeing activities

Formal development opportunities

Enhanced parental leave

Qualifications

• Proven track record of delivering high-performing campaigns.
• Strong understanding of CRM principles and customer lifecycle.
• Analytical skills with ability to interpret data.
• Excellent attention to detail and time management.

Responsibilities

• Plan, execute, and optimize CRM campaigns.
• Develop personalized, data-led campaigns using segmentation.
• Analyze campaign performance and provide insightful reporting.
• Collaborate with teams to uncover opportunities for optimization.

Skills

CRM principles

customer lifecycle marketing

segmentation

journey mapping

personalisation

email marketing platforms

data analytics

Job description

A leading airport travel solutions provider seeks a Senior CRM Executive to drive engagement and increase customer retention through tailored CRM campaigns. You will develop data-driven marketing strategies and analyze campaign performance to optimize results. This hybrid role requires strong CRM understanding and proven experience in executing successful campaigns. If you are customer-focused and passionate about creating meaningful experiences, consider joining our dynamic team in Manchester.