Senior Counsel, Commercial

JR United Kingdom; City Of London; On-site; GBP 80,000 - 100,000; Full time

Job summary

A leading sports marketing firm is seeking a Senior Counsel, Commercial in London. You will negotiate and execute high-value partnership agreements for UEFA competitions, and possess at least 5-7 years of relevant experience, primarily in the sports industry. The ideal candidate will have strong legal skills and a deep understanding of commercial partnerships in sports.

Benefits

High-impact leadership role

Dynamic team environment

Qualifications

• At least 5-7 years of post-qualification experience in the sports industry.
• Experience negotiating high-value partnership agreements.
• Excellent technical legal skills.

Responsibilities

• Provide legal support for Partnerships and Licensing teams.
• Negotiate high-value agreements globally.
• Assist in managing life-cycle of partner agreements.

Skills

Negotiation of complex partnership agreements

Understanding of sports marketing

Strategic thinking

Commercial awareness

Education

Post-qualification experience (5-7 years)

Job description

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Senior Counsel, Commercial, london (city of london)

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Client:

Relevent

Location:

london (city of london), United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

2

Posted:

22.08.2025

Expiry Date:

06.10.2025

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Job Description:

A brand-new opportunity has arisen for an experienced lawyer to join the legal team at Relevent Football Partners as Senior Counsel, Commercial.

About Relevent

Relevent is the world’s leading privately owned commercial partner with a dedicated focus on international football. They specialise in delivering top-tier commercial partnerships, innovative marketing strategies, and exceptional brand representation on a global scale. Their mission is to maximise value for their clients through strategic collaborations and innovative revenue-generating opportunities.

Following the UC3 tender process, Relevent Football Partners was awarded the commercial rights to the UEFA men’s club competitions (Champions League, Europa League and Conference League) on a global basis for the 2027 to 2033 cycle.

As such, Relevent Football Partners is now seeking to build a truly world class business focused on the monetisation of these commercial rights.

Role Overview

Reporting into the Legal Director, Commercial you will play a key role in the commercial legal team ensuring it fulfills its role of negotiation and execution of all partnership and licensing contracts globally across the UEFA Men’s Club Competitions and will work closely with the commercial strategy and sales teams to deliver those deals alongside UC3.

Key Responsibilities include:

• Supporting the Legal Director, Commercial in providing dedicated legal support for the Partnerships and Licensing teams, primarily through negotiating high value, innovative and industry leading agreements globally and ensuring beneficial long-term agreements.
• Supporting the Partnerships and Licensing teams in the planning and execution of successful deal structuring and strategy.
• Assisting the relevant relationship management teams in the life-cycle management of multiple partners and licensees and their agreements.
• Advising on day-to-day queries that arise in respect of wider commercial matters impacting the business.
• Working closely with members of the wider legal team, and with the UC3 legal team to ensure effective collaboration and interaction. Working with and managing external legal counsel, as required.

About You

The successful candidate will be driven, ambitious, positive and hardworking, with a proactive approach. You will have at least 5-7 years of post-qualification experience including in the sports industry, covering the negotiation of complex and high-value partnership and licensing agreements.

We are looking for candidates with excellent technical legal skills alongside strong strategic thinking.

You will need to be brand literate with a detailed working knowledge of the international sports marketing landscape, particularly with regards to commercial partnerships and licensing and related emerging trends.

What Relevent Offer

• A high-impact leadership role at the forefront of one of the most prestigious sports properties in the world.
• Working with a dynamic team of industry experts in a fast-paced, high-impact environment.