Search Marketing Coordinator

Pandora; London; On-site; GBP 30,000 - 45,000; Full time

Job summary

A well-established jewellery brand is looking for a Search Marketing Coordinator to enhance their digital marketing efforts. The successful candidate will manage Paid Search, SEO, and Affiliate programs, ensuring effective campaign execution and analysis. Candidates should have 1-2 years of relevant experience and strong analytical skills, with a passion for digital marketing. Join a team that values growth, creativity, and sustainable practices.

Benefits

Hybrid working flexibility

Generous bonus scheme

Employee discounts

25 days annual leave plus bank holidays

Private healthcare coverage

Qualifications

• 1-2 years of experience in a digital marketing role in retail.
• Excellent communication and organizational skills.
• Familiarity with digital analytics tools.

Responsibilities

• Coordinate the implementation of digital strategies across Paid Search, SEO, and Affiliates.
• Manage agency relationships and monitor campaign performance.
• Support the Search Marketing Manager in driving campaign strategies.

Skills

Digital Marketing

PPC

SEO

Affiliate Marketing

Analytical Skills

Communication

Tools

Adobe Analytics

Job description

Contract: Permanent

Location: Hybrid working model with 3 days in our Central London office

We have an exciting opportunity for an experienced Digital Marketing professional to join the team as a Search Marketing Coordinator. This role is extremely fast paced, so a highly organised and self-motivated individual is essential.

Reporting into the Search Marketing Manager, but working closely with the wider Marketing team, this role is responsible for coordinating the implementation of the digital strategy across Paid Search, SEO and Affiliates for PANDORA British Isles. The role will constitute a key interface between teams.

About Pandora

Pandora is the world's largest jewellery brand, specialising in the design, crafting and marketing of accessible luxury jewellery made from high-quality materials. Each piece is created to inspire self-expression, allowing people to share their stories and passions through meaningful jewellery. Pandora jewellery is sold in more than 100 countries through 6,800 points of sale, including more than 2,700 concept stores.

Headquartered in Copenhagen, Denmark, Pandora employs 37,000 people worldwide and crafts its jewellery using only recycled silver and gold. Pandora is committed to leadership in sustainability and has set out to halve greenhouse gas emissions across its value chain by 2030. Pandora is listed on the Nasdaq Copenhagen stock exchange and generated revenue of DKK 31.7 billion (EUR 4.2 billion) in 2024.

Our people

Our global team of over 33,000 passionate individuals helped Pandora achieve record earnings in 2023, driven by a new long-term growth strategy. This rapid progress has fostered an ambitious and empowering culture. As we grow, we continue to invest in our talent. We're seeking people who share our values and can help us realise our ambitions.

What To Expect From The Role

• Develop digital-specific activities to support our content and commerce strategic objectives.
• Work closely with media agencies to execute performance marketing campaigns to a high standard.
• Lead the briefing process with agencies, presenting campaign calendars and coordinating brand guidelines by writing and signing off specific copy/creative assets.
• Work with wider Paid Media and Marketing teams to ensure alignment and optimisation across all channels.
• Facilitate relationships between UK, regional, and global digital marketing teams, sharing learnings and pioneering the UK as a leading market.
• Create, consolidate, and share digital post-campaign analysis with the Marketing department.

Search (PPC & SEO)

• Support Search Marketing Manager and Search agency in driving strategy, innovation, and results.
• Monitor and manage weekly, monthly, and post-campaign reporting to ensure channels meet eCommerce revenue and traffic targets.
• Manage agency relationships, including organising meetings, QBRs, and leading weekly calls.
• Assist with campaign planning, supplying commercial calendars, ad copy, and creative assets.
• Manage and maintain the product feed, incorporating recommendations and best practices.
• Liaise with eCommerce teams to ensure SEO on-site optimisations are implemented.
• Lead SEO link-building campaigns to drive high-quality outreach, backlinks, and content.
• Adopt a test-and-learn approach, staying up-to-date with industry developments, best practices, and new platform features.

Affiliate Marketing

• Own the affiliate channel and agency relationship, supported by the Search Marketing Manager.
• Coordinate campaign planning, including supplying commercial calendars, ad copy, and creative assets.
• Oversee budget management and allocation, with a strategic approach to commissions, tenancy placements, and campaign opportunities.
• Support innovative tactics for programme growth to determine channel strategy, objectives, and KPIs.
• Manage affiliate network and partner relationships, including forging new contacts, networking, and sign-off of brand-safe publishers.
• Drive commercial results and meet eCommerce revenue targets through detailed analysis of campaign performance, using insights to grow programme performance.
• Execute day-to-day tasks, including affiliate newsletters, transaction enquiries, and cancellations.

What We Are Looking For

• 1-2 years of experience in a similar digital marketing role within the retail sector.
• Expertise in core digital channels, including PPC, SEO, and Affiliates.
• Excellent written and verbal communication skills.
• Highly organised and analytical, with the ability to meet deadlines.
• Experience with digital analytics tools, preferably Adobe Analytics.
• Enthusiasm, positive attitude, energy, and passion for digital marketing.
• Results-focused and data-driven, with a keen eye for detail.
• Knowledge of the latest technologies and advertising solutions in the industry.

Craft Your Future with Pandora: A Career Built Around You

At Pandora, your career is a journey of growth, development, and limitless potential. We believe in empowering you to shape your own path and craft your own incredible journey.

What We Offer

• Career development and growth opportunities with tailored plans, mentorship, and regular reviews.
• Competitive salary and regular reviews to reward your efforts.
• Generous bonus scheme based on performance.
• Hybrid working flexibility with three office days and two work-from-home days (Monday-Thursday).
• Early finish at 3 PM every Friday.
• Private healthcare coverage.
• Employee discounts, including 55% off Pandora products and access to discounted brands, cinema tickets, gym memberships, holidays, and more.
• 25 days annual leave plus bank holidays, with options to buy or sell leave, and your birthday off.
• Wellness resources and Employee Assistance Programme available 24/7.
• Recognition programs and regular celebrations to appreciate achievements.

At Pandora, we aim to create not just a job, but a journey of fulfillment, growth, and success. If you're ready to craft your incredible career, join us and help build something extraordinary.

Your future is waiting – craft the incredible with Pandora!

Please note, due to high application volume, only online applications will be considered. Click apply to submit your application.

Pandora’s recruitment procedures are transparent and fair, encouraging applicants to refrain from including identity-related elements such as photos, marital status, or age. If you require reasonable adjustments during interviews, please inform us as soon as possible.