Sales Manager UK (Direct & Channel Growth)

KOSTAL Group; City Of London; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A leading technology firm is seeking a Sales Manager in the United Kingdom to drive growth in e-mobility. You will be responsible for executing a sales strategy targeting both direct enterprise opportunities and channel partnerships. Ideal candidates will have a strong background in B2B sales, particularly in SaaS or technology, with demonstrated success in building commercial relationships and exceeding revenue targets. Flexible working hours and career growth opportunities are offered.

Benefits

Flexible working hours

Gym memberships

E-bike subscriptions

Career growth opportunities

Qualifications

• 5+ years of proven success in B2B sales, ideally in SaaS, technology, digital infrastructure, or e-mobility.
• Experience in building or growing channel businesses or strategic partners is a strong advantage.
• Track record of consistently meeting revenue targets.
• Excellent pipeline management and negotiation skills.

Responsibilities

• Own and execute a UK sales strategy across direct enterprise prospects and channel partners.
• Build, manage, and close a high-quality sales pipeline.
• Identify and recruit new reseller and strategic partners.

Skills

B2B sales

SaaS

Channel business development

Negotiation

Customer engagement

Pipeline management

Communication

Relationship-building

Job description

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Company Description

vaylens develops innovative software and SaaS solutions for the marketing and management of charging stations for electric vehicles. The company supports operators in the management, control and monitoring of their charging infrastructures and offers technical support and training to ensure that customers get the most out of the vaylens products. vaylens is based in Dortmund and part of the KOSTAL Group. For more information, visit: vaylens.com

Job Description

We are seeking an ambitious and commercially driven Sales Manager to lead the growth of vaylens across the UK. In this role, you will take ownership of both direct sales opportunities and the development of a scalable channel ecosystem. Your focus will be on identifying new revenue opportunities, building strong commercial relationships, and enabling partners who can accelerate our market presence.

Experience in the e-mobility sector, particularly in building or supporting a channel business is highly desirable, but we welcome applications from exceptional sales leaders with relevant SaaS or technology backgrounds who can learn fast and execute strongly.

Responsibilities

• Own and execute a UK sales strategy across both direct enterprise prospects and channel partners
• Build, manage, and close a high-quality sales pipeline, driving adoption of vaylens' platform and services
• Identify and recruit new reseller, referral, and strategic partners, supporting them to market and sell our solutions effectively
• Develop joint business plans with partners to scale revenue, drive co-selling, and build long-term commercial relationships
• Work closely with partners on sales enablement, go-to-market plans, and customer engagement activities
• Manage forecasting, reporting, and pipeline accuracy to ensure predictable revenue growth
• Act as a trusted advisor to customers and partners, ensuring strong stakeholder engagement at both operational and executive levels
• Collaborate internally with product, marketing, and customer success to support smooth deployments and high customer satisfaction
• Position vaylens as a leading solution provider within the EV charging and digital infrastructure ecosystem

Qualifications

• 5+ years of proven success in B2B sales, ideally in SaaS, technology, digital infrastructure, or e-mobility
• Experience building or growing a channel business, resellers, distributors, or strategic partners (e-mobility experience is a strong advantage but not essential)
• Track record of consistently meeting or exceeding revenue targets
• Strong partner and customer engagement skills, with experience selling to senior stakeholders
• Commercially minded with excellent pipeline management, negotiation, and sales execution capabilities
• Entrepreneurial mindset with the ability to work independently and thrive in a fast-moving environment
• Excellent communication and relationship-building skills
• UK-based, with the ability to travel for partner and customer meetings as needed

  Additional Information

  • A purpose-driven company driving Europe's transition toward electric mobility
  • Passionate colleagues with a hands‑on mentality
  • A safe and future-oriented workplace as part of the Kostal group
  • Flexible working hours and location
  • Great opportunities for career growth
  • Extras like gym or yoga class memberships, e-bike subscriptions, etc

  Why join vaylens?

  At vaylens, we are shaping the future of e-mobility and digital infrastructure. Joining us means being part of a fast-growing, mission-driven company where you can have a tangible impact on how businesses manage and operate EV charging networks. You will have the freedom to build and scale a channel ecosystem in the UK, backed by an innovative platform and a team committed to success.