Sales Development Representative

Coface; City Of London; On-site; GBP 30,000 - 40,000; Full time

Job summary

A global leader in trade credit insurance is seeking a Sales Development Representative in London. The role involves generating leads, managing a pipeline of prospects, and implementing strategies for effective appointment setting. Candidates should have strong communication skills and a good understanding of sales KPIs. A degree and relevant experience are preferred. This position offers a dynamic international working environment with opportunities for significant impact and exposure to senior leadership.

Qualifications

• Experience in business information, credit insurance, factoring, or debt collection is a plus.
• Proven ability to creatively solve problems with strong analytical skills.
• Structured approach to documenting sales activities and managing customer information.

Responsibilities

• Generate leads and customer appointments through new sales channels.
• Manage and organize a pipeline of prospects for coordination with sales managers.
• Identify and implement effective strategies for lead generation.

Skills

Strong communication skills

Problem-solving abilities

Customer-focused approach

Goal-oriented

Analytical capabilities

Education

Degree-educated

GCSE qualifications

Tools

MS Office products

CRM software (MS Dynamics)

Job description

• Contract type (job boards): Permanent contract

Company Description

Coface is one of the leaders in trade credit insurance and business information products, helping around 50,000 customers build successful, growing and dynamic businesses all around the world.

We offer our clients tailor-made risk management solutions based on our global data coverage and our in-depth risk assessment expertise.

Coface’s experience means we can provide high-quality, high-value data to our clients. Our business information services help them with their risk management and operational decision-making.

We are looking for a new colleague for Sales Development Representative position!

Job Description

• Help generate leads and customer appointments by exploring new sales channels.
• Manage and organise a pipeline of prospects, working closely with sales colleagues to coordinate appointments with prospects and sales managers.
• Identify and implement effective strategies to streamline lead generation and appointment setting.
• Utilise various channels, including LinkedIn and internal sources, to secure appointments with potential customers.
• Understand the needs of potential customers and present them with suitable products or solutions to build long-term relationships.
• Proactively research and discover new sales opportunities in the market
• Accurately document and report sales activities in a timely manner.

Qualifications

• If you have experience in business information, credit insurance, factoring, or debt collection, it's a definite plus.
• Strong communication skills, both over the phone and via email, with a proven ability to creatively solve problems and strong analytical capabilities.
• Customer-focused with a structured approach to work, particularly in documenting sales activities and managing customer information.
• Highly goal-oriented with a solid understanding of sales KPIs.
• Proficient in using MS Office products and CRM software such as MS Dynamics.
• Degree‑educated with strong academic foundations, including GCSE qualifications.

Additional Information

Why Join Coface?

At Coface, we offer a dynamic, international working environment where your legal expertise will directly contribute to the success and expansion of our UK business. You will work alongside high-calibre professionals in a fast-paced, strategic role with strong exposure to senior leadership and cross-border collaboration.

If you are a commercially minded professional looking for an exciting opportunity to make an impact, we invite you to apply.