Programmatic Senior Manager

Dentsu; Manchester; Hybrid; GBP 55,000 - 75,000; Full time

Job summary

A leading digital marketing firm in Manchester is seeking a Senior Programmatic Manager to lead the implementation of Display campaigns and mentor team members. The ideal candidate will have strong programmatic activation experience, advanced Excel skills, and knowledge of ad serving tools. The role is full-time with a fixed-term contract and offers a competitive salary. The company values inclusion and offers flexible working arrangements.

Benefits

Competitive salary

Flexible working arrangements

Qualifications

• Advanced programmatic activation experience across multiple channels.
• Exceptional knowledge of digital ecosystem and programmatic display.

Responsibilities

• Lead the implementation and execution of Display campaigns.
• Train and mentor account executives and managers.
• Build, manage, optimise, and troubleshoot Programmatic campaigns.
• Analyse large data sets for client insights.
• Communicate effectively with internal teams and clients.
• Support account leads with business pitching and projects.
• Manage commercial practices to drive profitability.

Skills

Strong programmatic activation experience

Advanced knowledge of MS Office Suite

Experience with ad serving/buying tools

Market knowledge

High degree of numeracy and literacy

Analytical skills

Job description

Overview

The purpose of this role is to lead and manage the implementation and execution of Display campaigns and strategies and the day-to-day communication with clients to help achieve their goals.

Job Description:

Dentsu is an integrated growth and transformation partner to the world’s leading organizations. Founded in 1901 in Tokyo, Japan, and now present in over 145 countries and regions, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.

We’re hiring for a Senior Programmatic Manager as part of dentsu in Manchester.

Responsibilities

• Demonstrate advanced understanding of Programmatic technology and the wider digital ecosystem, building relationships with key partners by being a key contact point in creating new opportunities for activation.
• Support, train and mentor of the Programmatic Account Executives and/or Programmatic Account Managers, in delivering all campaign planning and implementation.
• Showcase the ability to build, manage, optimise and troubleshoot varied Programmatic campaigns that span the marketing funnel, utilising market-leading DSPs.
• Be comfortable and confident manipulating large data sets to pull out meaningful insights for clients against their KPIs.
• Utilise exceptional communication skills to effectively liaise with the internal team, forge close bonds with existing clients and develop frameworks for emerging programmatic channels.
• Support the account leads and/or the wider agency leadership team with projects as required, including new business pitching, presentations, B2B product development and award entries.
• Own commercial practices including invoicing, spend delivery, investment and margin management to help drive the profitability of the department.

Qualifications & Skills

• Strong programmatic activation experience & ideally good experience across multiple programmatic channels.
• Advanced knowledge of MS Office Suite, particularly MS Excel and PowerPoint
• Experience using industry standard ad serving/buying tools such as Amazon, DV360, Trade Desk, Meta, Amazon and Google Analytics.
• Exceptional knowledge of the market both locally and globally, and the role that programmatic display plays within the digital ecosystem.
• High degree of numeracy and literacy.
• Detail orientated with first class analytical skills.

What we offer

• This is a Fixed Term Contract role
• The team is based in our Manchester office but operates under flexible working arrangements. The team are currently in the office every Tuesday and Thursday.
• As well as a competitive salary, you’ll enjoy a benefits package that you can tailor to your needs.

Inclusion and Diversity

At Dentsu, we embrace diversity and inclusion, valuing the unique perspectives and contributions of every individual. We believe that diversity fuels creativity and innovation, benefiting our employees, partners, and communities.

We welcome applications from all individuals, regardless of race, ethnicity, nationality, religion, gender, gender identity, sexual orientation, age, disability, marital status, or any other protected characteristic. Beyond recruitment, we strive to create an environment where everyone feels respected, supported, and empowered to bring their authentic selves to work.

We recognise the importance of work-life balance and are open to discussing flexible working arrangements for all roles. If you need reasonable adjustments due to a disability or medical condition during our recruitment process, please contact us at [e-mail], quoting the reference number of the role that you are applying for. Your needs will be handled with respect and confidentiality to ensure an inclusive and accessible experience.

Location

Manchester - Bonded Warehouse

Brand

Dentsu Media

Time Type

Full time

Contract Type

Fixed Term Contract (Fixed Term)