Product Marketing Manager - 6 month FTC

TryHackMe Ltd; City Of London; Remote; GBP 40,000 - 60,000; Full time

Job summary

A growing cybersecurity training platform is seeking a Product Marketing Manager to turn innovative products into compelling stories and strategies that drive market adoption. In this key role, you will define product positioning, create go-to-market plans, and equip the Sales team with effective training tools. Ideal candidates will have 3–5 years in B2B SaaS marketing or sales enablement, with proven expertise in crafting impactful messaging. This remote position offers flexibility and a supportive work environment.

Benefits

100% Remote Work

Flexible Working Hours

£2,500 Personal Development Budget

Annual Company Retreat

Health Insurance

Enhanced Maternity/Paternity Leave

401k/Pension

Free Lunch during Virtual Meetings

Qualifications

• 3–5 years in relevant marketing or sales roles.
• Proven ability to craft compelling messaging.
• Strong facilitation and presentation skills.

Responsibilities

• Define product positioning and messaging.
• Build go-to-market strategies for product launches.
• Create sales enablement materials for the team.

Skills

B2B SaaS marketing experience

Sales enablement

Effective communication skills

Facilitation and presentation

Data-driven mindset

Job description

TryHackMe is the fastest-growing online cyber security training platform. Our mission is to make learning and teaching cyber security easier by providing gamified security exercises and challenges. Having only been around for handful of years, we've grown to more than 5 million community members and our growth isn't slowing down!

The Role

We’re hiring a Product Marketing Manager to turn great products into stories and strategies that drive real adoption and growth. In this role, you’ll define positioning and messaging, craft go-to-market plans for new features, and equip our Sales team with the tools, training, and insights they need to close deals and grow customer accounts. Your work will turn product launches and adoption into measurable market impact.

You’ll collaborate closely with Product, Sales, Customer Success, and Marketing to connect what we build to the people who need it - spanning the entire customer journey, from first touch to renewal and expansion. Your work will blend storytelling, competitive insight, and sales enablement to make our launches land, our features stand out, and our customers succeed.

What You’ll Be Doing

• Positioning & Messaging
  • Own solution narratives across key segments and personas
  • Translate technical features into crisp business value for both executives and practitioners.
• Launches & GTM
  • Build go-to-market strategies for new features and certifications.
  • Deliver launch materials: briefs, web copy, solution one-pagers, video content and demo flows.
• Sales Enablement
  • Create and maintain playbooks, competitive guides, and objection handling content.
  • Run training sessions (live + virtual) to equip AEs and BDRs with consistent messaging and methodology.
  • Contribute customer-facing content (case studies, solution briefs, webinar content).
• Insights & Measurement
  • Feed customer, market, and competitive insights into product and GTM strategy.
  • Define and track enablement KPIs (ramp time, win rate, deal velocity, adoption).

Skills & Requirements

• 3–5 years in B2B SaaS marketing, sales enablement, or GTM roles (ideally in high-growth environments).
• Proven ability to craft positioning and messaging that resonates with both technical and business buyers.
• Strong facilitation and presentation skills; confident leading workshops and trainings.
• Familiarity with sales methodologies (MEDDIC, Challenger, SPICED, or similar).
• Data-driven mindset; able to connect enablement and marketing programs to revenue impact.
• Excellent writing and storytelling skills.
• Interest in cyber security or technical training a strong plus.

Key traits we look for: collaborative, results-driven, proactive, coachable, curious, and customer-centric.

Benefits & Perks

Salary - We hire across 34+ countries. We determine salaries based on Geographic Location, Seniority, Interview Performance, and Market Rates using leading compensation benchmarking tools.

100% Remote - In a fully digital world, work from anywhere you want!

Flexi Time - Choose your own hours as long as you have at least 4 hours of overlap with the UK timezone (from 8am - 6pm).

Tools - a dedicated work laptop + any accessories you need to do your best work.

Swag Pack - start your TryHackMe journey with a sought-after branded swag bundle!

Personal Development - £2,500 training budget to acquire certifications, books and more.

️ Company Retreat - an annual company retreat, fully paid for by us!

Health Insurance - if you're in a country that doesn't have public health care.

Enhanced Maternity & Paternity- an enhanced package on top of statutory requirements.

401k / Pension - TryHackMe makes it easy to save money for your retirement.

Lunch on us - whether you're a pizza-lover, salad obsessed or a big sushi fan, TryHackMe will cover the cost of your lunch order during our recurring company virtual lunches.

Free THM subscription for your circle - we know our platform can be transformative, and we want to extend that impact to your family and friends!

Our Hiring Process:

• Stage 1:Screening interview with our Talent team
• Stage 2: Hiring Manager Interview
• Final stage: Take home taskbased interview

Please note that, at this time, we are unable to provide sponsorship