PR & Social Executive – Countryside Lifestyle

Moxie & Mettle; England; Hybrid; GBP 30,000 - 32,000; Full time

Job summary

A dynamic communications agency in the UK is seeking a PR & Social Executive to craft impactful strategies that merge traditional countryside culture with modern digital marketing. The ideal candidate will have around 18 months of experience in PR and social media, strong communication skills, and a passion for country lifestyles. Responsibilities will include building media relationships, creating engaging content, and supporting integrated PR campaigns. This full-time position offers a salary of £30k-£32k with great career progression.

Benefits

Career progression

Qualifications

• Around 18 months' experience in PR and social media, ideally within an agency.
• Genuine passion for country pursuits and lifestyles.
• Ability to manage deadlines and support multiple clients.

Responsibilities

• Build strong relationships with journalists and media outlets.
• Pitch stories and secure high-quality coverage.
• Create engaging content across various social platforms.

Skills

PR and social media experience

Excellent writing and grammar skills

Strong organisation and planning

Confident communication skills

Analytical mindset

Proactive and collaborative approach

Job description

If you’re fond of the countryside, its associated lifestyles and culture and have experience of creating digital content this could be your dream role.

We’re looking for a talented PR & Social Executive to join a thriving, business that work with some of the most respected brands and events in the equestrian, canine, countryside living and pet sectors.

From internationally renowned horse trials to iconic country lifestyle events, this is an exceptional opportunity. You’ll be part of a collaborative, supportive and ambitious team, helping shape integrated PR and social strategies that blend traditional countryside culture with contemporary digital marketing.

What you’ll bring

• Around 18 months’ experience in PR and social media, ideally within an agency environment, but clientside welcome too.
• A genuine passion for country pursuits and lifestyles.
• A proactive, positive and collaborative approach, be comfortable working as part of a team and independently.
• Excellent writing, grammar and fact-checking skills.
• Strong organisation, the ability to plan ahead, manage deadlines and support multiple clients.
• Confident communication skills, both written and verbal, with clients and media.
• An analytical mindset, able to monitor performance and identify areas for improvement.
• Natural ability to spot opportunities that help clients achieve their communications goals.

What you’ll be doing

• Building strong relationships with journalists, influencers, bloggers and media outlets.
• Pitching stories and securing high-quality coverage across print, digital and social.
• Monitoring media activity and evaluating impact.
• Supporting integrated PR campaigns: drafting releases, securing placements, engaging influencers and delivering social content.
• Creating engaging content across Facebook, Instagram, TikTok, YouTube and LinkedIn (copy, imagery, video, graphics).
• Managing day-to-day social activity, including scheduling, posting, community engagement and reporting.
• Maintaining media lists and spotting fresh coverage opportunities.
• Providing hands‑on PR support across the wider team.
• Contributing to new business research, creative ideas and proposals.

If you’re energised by the idea of combining countryside culture with innovative, creative communications we’d love to hear from you.

Full-time | Rural Cotswolds | 3 days office based/2 remote
£30k-£32k + great career progression

You’ll need a driver’s licence and own transport.

Office days may not fall on the same day each week, so you’ll need to live within an easy commutable distance.