PPC Manager

Central Employment Agency (North East) Limited; Northampton; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading eCommerce brand based in the UK is seeking a talented PPC Manager to oversee their paid advertising strategy. The successful candidate will manage complex paid accounts to ensure profitability and high performance through optimized campaigns. Responsibilities include collaborating with marketing and creative teams, analyzing campaign data, and contributing to the expansion into new European markets. This full-time role requires a strong understanding of PPC management and data analysis.

Qualifications

• Experience managing large paid accounts in PPC.
• Proven track record in optimizing PPC campaigns.
• Ability to analyze data and drive strategy.

Responsibilities

• Take full ownership of paid search accounts.
• Manage and optimise PPC campaigns across the UK.
• Conduct continuous analysis to inform strategy and targets.
• Lead the creation and refinement of ad copy and creative briefs.
• Plan and manage PPC campaigns for European expansion.
• Monitor performance and deliver actionable insights.

Job description

Central Employment are working with a leading UK and soon to be global eCommerce brand, a specialist manufacturer and distributor in their sector. They have a new and key in-house role, hiring a talented PPC Manager.

• Full time onsite role

You’ll be managing large, complex paid accounts. You’ll work closely with their dedicated in-house Marketing and Creative teams to ensure the creative, copy, and landing pages support high-performing campaigns. You’ll take full ownership of their paid Google & Microsoft advertising strategy and performance, ensuring every click drives profitable growth and aligns with our wider commercial goals.

Key responsibilities of the PPC Manager:

• Take full ownership of the companies Paid Search accounts, ensuring consistent performance and profitability.
• Manage and optimise PPC campaigns across the UK.
• Conduct continuous analysis informing strategy, ROAS targets, product positioning, and promotional activity.
• Lead the creation, testing, and refinement of ad copy, extensions, and creative briefs, collaborating with in-house content and design teams.
• Plan and manage UK PPC campaigns as we expand our eCommerce footprint into new European countries.
• Continuously monitor performance, delivering actionable insights and reports on ROAS, CPA, and profitability ac...