PPC Executive

Talent Search Ltd; England; On-site; GBP 26,000 - 40,000; Full time

Job summary

A leading digital marketing agency in Fareham is seeking a motivated PPC Executive to manage and optimize paid marketing campaigns. The ideal candidate will have experience in PPC management, preferably within an agency, and possess strong analytical and communication skills. This position offers a competitive salary of £26-40k along with excellent benefits in a supportive environment.

Qualifications

• Experience in PPC Management, ideally gained within an agency.
• Solid working knowledge of Google, GDN and Bing.
• Excellent written and verbal communication skills.

Responsibilities

• Planning, developing, implementing, and optimizing paid marketing campaigns.
• Creating campaign strategies and conducting keyword research.
• Monitoring and maintaining keyword bids and budget caps.

Skills

PPC Management

Content development

Google Ads

Bing Ads

Analytical skills

Organisational skills

Communication skills

Job description

Overview

PPC Executive

£26-40k + Excellent Benefits

Fareham

VR/10437

This is an exciting new role, working for a well-established digital marketing agency with an excellent reputation and reach. Well suited to an experienced PPC specialist with an agency background who is eager to learn and develop within a supportive, fun environment

Responsibilities

• Planning, developing, implementing, tracking and optimising all paid marketing campaigns and channels
• Creating and building campaign strategy, research keywords, analysing competitors and continuous testing and optimisation
• Maintaining and monitoring keyword bids, daily and monthly budget caps, impression share, quality score and all top-level account metrics
• Generating new paid search campaigns, ad groups, and accounts and aiding in the creation of new paid search marketing initiatives
• Landing page optimisation / implementation, creative copy testing and optimisation
• Carrying out competitor analysis
• Providing recommendations and executing strategies for keyword opportunities, campaign structuring, targeting, and all facets of paid search following corporate objectives
• Creating reports for management and clients
• Monitoring and administering web analytics dashboards, reports and essential reporting tools, and highlighting areas of importance
• Implementation of A/B, splits and multivariate testing across all accounts

Requirements

• Experience in PPC Management, ideally gained within an agency
• Content development and optimisation
• Solid working knowledge of Google, GDN and Bing
• In-depth reporting and analysis
• Excellent Organisational skills
• Outstanding written and verbal communication and literacy skills
• Must have the ability to work well independently and as part of a team

This is a great opportunity for you to join a forward-thinking agency with an enviable client list. Please apply now if this sounds like the role for you!