Paid Media Executive

Zachary Daniels Recruitment; Warrington; On-site; GBP 35,000; Full time

Job summary

A prominent recruitment agency in Warrington is seeking a Paid Media Executive to join a fast-growing marketing team. This role involves managing paid media campaigns, conducting audience research, and employing data analysis to improve performance. Candidates should have 2-3 years' experience in paid media, be detail-oriented, and possess strong communication skills. This is an exciting opportunity to contribute to high-growth digital marketing efforts.

Qualifications

• 2-3 years' experience in a paid media or performance marketing role.
• Familiarity with digital marketing tools.
• Strong analytical skills and attention to detail.

Responsibilities

• Assist in the setup and optimisation of paid media campaigns.
• Conduct audience research and keyword analysis.
• Monitor performance metrics and provide insights.
• Contribute to ad copy creation and landing page improvements.
• Manage ad spend within budget and optimise toward KPIs.
• Support A/B testing and performance reviews.

Skills

Paid media campaign management

Data analysis

Attention to detail

Communication skills

Teamwork

Tools

Google Analytics

Google Ads

Meta Ads Manager

GA4

Shopify

Klaviyo

Excel

Job description

Paid Media Executive | DTC | Liverpool | Salary up to £35k Basic + Benefits

Overview

Join this incredible brand who are experiencing high growth and global expansion, in the role of PPC Manager. An exciting opportunity has opened up for a Paid Media Executive to join a fast-growing marketing team. The ideal candidate will be passionate about digital marketing, data-driven decision-making, and continuous optimisation.

Responsibilities

• Assist in the setup, monitoring, and optimisation of paid media campaigns across digital platforms.
• Conduct audience research, keyword analysis, and competitor benchmarking to inform campaign strategies.
• Monitor daily performance metrics, providing regular insights and actionable recommendations.
• Contribute to ad copy creation and suggest landing page improvements to boost campaign performance.
• Collaborate with internal marketing and ecommerce teams to ensure consistent messaging and strategy alignment.
• Manage ad spend within budget and optimise toward KPIs including ROAS, CPA, and CTR.
• Use platforms like Google Analytics, Google Ads, and Meta Ads Manager to analyse data and identify opportunities.
• Support with A/B testing and contribute to performance reviews with senior stakeholders.

About You / Qualifications

• 2-3 years' experience in a paid media or performance marketing role.
• Familiarity with tools such as GA4, Klaviyo, Shopify, and Excel.
• High attention to detail and strong analytical skills.
• Strong communication abilities and a proactive, team-oriented mindset.
• Able to manage multiple tasks in a fast-paced environment.

Apply today to be considered!